Engineer

Tata Consultancy Services; Charlotte (NC); On-site; USD 110,000 - 120,000; Full time

Job summary

A leading IT consulting firm in the United States seeks a Digital Analytics Engineer. This full-time role involves implementing and managing solutions for digital and marketing data collection. Candidates should have over 5 years of front-end development experience, as well as Adobe Analytics and tag management expertise. The salary range is competitive, and the position is based in Charlotte, NC. Strong collaboration skills with cross-functional teams are essential for success in this role.

Qualifications

• 5+ years of experience in front-end development with web technologies.
• Knowledge of digital analytics tools and tag management systems.
• Basic SQL skills for data troubleshooting.

Responsibilities

• Implement solutions for collecting digital marketing clickstream data.
• Collaborate with developers and designers to build analytics solutions.
• Troubleshoot analytics tools and reports.

Skills

Front-end development

JavaScript

Adobe Analytics

Google Analytics

SQL

Tableau

Power BI

Education

Adobe Analytics Expert Developer Certification

Tealium EventStream iQ Tag Management Certification

Tools

Tealium

Google Tag Manager

Presto

Job description

Digital Analytics Engineer – Instrumentation and Tagging

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Roles & Responsibilities

• Implement and maintain solutions for collecting and managing digital and marketing clickstream data, focusing on hands‑on development and integration with strong front‑end technologies, data tagging, and automation.
• Collaborate with software developers, product managers, UI designers, and data scientists to develop consumer tracking and analytics solutions across all digital channels.
• Troubleshoot and resolve technical and engineering issues related to the setup and configuration of analytics tools and reports.
• Define appropriate data models and implement instrumentation for collecting and analyzing analytics data.
• Create documentation for tools and libraries within the analytics platform.
• Promote repeatable best practices that empower software engineers to independently implement analytics solutions.

Required Qualifications

• 5+ years of front‑end development experience with functional knowledge of web technologies (HTML, CSS) and client‑side programming languages (JavaScript, iOS, Android).
• Official Adobe Analytics Expert Developer Certification and Tealium EventStream iQ Tag Management Certification required.
• Knowledge of at least one or more web/digital analytics tools (Adobe Analytics, Google Analytics) and tag management systems (Tealium, Ensighten, Adobe Launch, Google Tag Manager) with 2+ years of practical implementation experience.
• Basic SQL skills for data troubleshooting.
• Proficiency in Presto, SQL, Tableau, or Power BI for data analysis and visualization.
• Familiarity with Agile methodologies and SDLC best practices.
• Additional certifications (e.g., Tealium EventStream API Hub, Adobe Customer Journey Analytics Developer Expert) are advantageous.

Salary Range: $110,000 – $120,000 a year

Employment Type: Full‑time

Seniority Level: Mid‑Senior level

Job Function: Engineering and Information Technology

Industries: IT Services and IT Consulting

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