Senior Demand Gen Marketer: ABM & SaaS Growth

MacStadium; United States; Hybrid; USD 100,000 - 150,000; Full time

Benefits offered by this job

Medical insurance

401(k) matching

Generous paid time off

Flexible work environment

Continuing education support

Job summary

A technology solutions company is seeking a demand generation marketer to drive lead generation targeting enterprise technology leaders. This role involves strategizing and implementing marketing campaigns across various channels, analyzing campaign performance, and collaborating with internal teams. A background in B2B SaaS is preferred. This position is based in Atlanta, GA or Boston, MA, and offers competitive benefits.

Qualifications

• 5-10 years of experience in demand generation with B2B SaaS organizations.
• Proven track record of success in driving lead generation and pipeline growth.
• Strong analytical skills and proven ability to use data to optimize campaign performance.

Responsibilities

• Develop and implement comprehensive demand generation strategies.
• Plan, build, execute, and optimize multi-channel marketing campaigns.
• Collaborate with sales, product, and other teams for alignment.

Skills

Demand generation marketing

Lead generation

Analytical skills

Communication

Account-based marketing (ABM)

Tools

Salesforce CRM

Hubspot

Content management systems

SEO/SEM tools

A/B testing software

Job description

A technology solutions company is seeking a demand generation marketer to drive lead generation targeting enterprise technology leaders. This role involves strategizing and implementing marketing campaigns across various channels, analyzing campaign performance, and collaborating with internal teams. A background in B2B SaaS is preferred. This position is based in Atlanta, GA or Boston, MA, and offers competitive benefits.