Growth Marketing Director — ABM & Demand Gen

KnowledgeLake; St. Louis (MO); On-site; USD 120,000 - 160,000; Full time

Job summary

A technology service provider is seeking a Director of HR and Talent to enhance their marketing strategy through ABM initiatives. This role requires extensive experience in B2B SaaS marketing, leadership, and operational excellence. The ideal candidate will drive measurable outcomes with a customer-centric approach and manage a small marketing team. A commitment to fostering collaboration and innovation is essential for success in this role.

Qualifications

• 7-12+ years in B2B SaaS marketing with ownership of pipeline and pricing.
• Experience with AI/automation products from pilot to production.
• Proven experience leading and managing people.

Responsibilities

• Launch a repeatable ABM engine and proof-rich content.
• Define MQLs, monitor CAC payback with Finance, and tune campaigns.
• Hire/coach team and provide mentorship and performance feedback.

Skills

B2B SaaS marketing

ABM development

Sales choreography

Leadership

On-camera interviewing skills

Tools

HubSpot

6sense

webinar platforms

CMS

GA4/BI

Job description

A technology service provider is seeking a Director of HR and Talent to enhance their marketing strategy through ABM initiatives. This role requires extensive experience in B2B SaaS marketing, leadership, and operational excellence. The ideal candidate will drive measurable outcomes with a customer-centric approach and manage a small marketing team. A commitment to fostering collaboration and innovation is essential for success in this role.