Senior Conversion Manager — Growth & Subscriptions

People Inc.

New York (NY)

Hybrid

USD 80,000 - 90,000

Full time

14 days+

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Benefits offered by this job

Medical
Dental
Vision
401K with company match
Unlimited PTO
Parental leave

Job summary

People Inc. is seeking a Senior Conversion Manager to lead audience growth initiatives and own on-site conversion strategies across brand products.

You will translate data into actionable plans that increase newsletter subscribers, app downloads, and event tickets, collaborating with Product, Growth, Editorial, and Design teams. The role requires 4–6 years in acquisition or growth marketing, strong analytics, and excellent communication.

Qualifications

  • Bachelor's degree or equivalent experience required.
  • 4-6 years in acquisition or growth marketing.
  • Strong analytical skills and data-driven decision making.
  • Experience driving subscriber or email acquisition.
  • Excellent cross-team collaboration and communication.

Responsibilities

  • Lead development and execution of audience conversion strategies to grow subscriptions.
  • Monitor, analyze, and report on conversion performance and insights.
  • Build and manage campaigns within marketing technology platforms.
  • Coordinate QA, timelines, and approvals for high-quality execution.
  • Collaborate with brand leaders and cross-functional teams across departments.

Skills

Analytical skills
Communication
Project management
Cross-functional collaboration
Acquisition marketing
A/B testing
Data-driven decisions

Education

Bachelor's degree

Tools

Google Sheets
Excel
Google Slides
PowerPoint

Job description

People Inc. is seeking a Senior Conversion Manager to lead audience growth initiatives and own on-site conversion strategies across brand products.

You will translate data into actionable plans that increase newsletter subscribers, app downloads, and event tickets, collaborating with Product, Growth, Editorial, and Design teams. The role requires 4–6 years in acquisition or growth marketing, strong analytics, and excellent communication.

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