Senior Campaigns & Digital Leader - Strategy & MarTech

Cooley LLP; Los Angeles (CA); Hybrid; USD 155,000 - 225,000; Full time

Benefits offered by this job

Medical benefits

Dental & Vision

PTO 21 days

Parental leave

Job summary

Cooley LLP is seeking a Senior Manager of Campaigns and Digital to lead the Marketing & Client Development campaigns and digital initiatives. The role focuses on building scalable marketing infrastructure, data-driven strategy, and high-impact brand experiences aligned with firm priorities.

Responsibilities include MarTech governance, cross-functional collaboration, and coaching a team. The position emphasizes partnership with Finance, HR, Communications, and Technology to drive efficiency and

Qualifications

• 7+ years of marketing or business development experience with strategy/transformation focus.

Responsibilities

• MarTech administration and utilization to drive data-informed decisions.
• Planning intake and governance for marketing requests and alignment.
• Workflow design and process improvement across the team.
• Training and skills enablement for M&CD staff.
• Cross-functional liaison between M&CD, Finance, HR, Communications, Innovation, and Tech.
• Change management execution for new tools or structures.
• Compliance & risk monitoring of marketing activities.
• Direct supervision and mentorship of direct reports.

Skills

Marketing leadership

Data-driven

Cross-functional

Project management

MS Office

iManage

B2B marketing

Travel

Education

Bachelor’s degree

Tools

Workfront

CRM software

Marketing tech stack

Job description

Cooley LLP is seeking a Senior Manager of Campaigns and Digital to lead the Marketing & Client Development campaigns and digital initiatives. The role focuses on building scalable marketing infrastructure, data-driven strategy, and high-impact brand experiences aligned with firm priorities.

Responsibilities include MarTech governance, cross-functional collaboration, and coaching a team. The position emphasizes partnership with Finance, HR, Communications, and Technology to drive efficiency and