Senior Campaigns Architect — Customer Content

Genesys-; California (MO); On-site; USD 105,000 - 184,000; Full time

Benefits offered by this job

Medical, Dental, Vision Insurance

Telehealth coverage

Flexible work schedules and work from

Open Time Off + 10 paid holidays

401(k) matching

Job summary

Genesys is seeking a Customer Content Campaigns Senior Manager to turn customer stories into integrated campaigns across channels and audiences. The role leads activation, amplification and cross-functional coordination with Digital, Social, Field Marketing and Events teams to extend customer proof beyond the original asset.

You’ll partner with content owners for events like Xperience, manage content across teams, and build repeatable campaign models that maximize reach and impact.

Qualifications

• Significant experience in B2B integrated marketing, content marketing or campaigns.
• Proven track record turning content into multi-channel campaigns.
• Strong program management for cross-functional, high-visibility work.

Responsibilities

• Turn customer stories into integrated campaigns across channels.
• Set activation and amplification strategy for customer story portfolio.
• Build campaign plans extending flagship stories across channels and formats.
• Recommend channel mix and sequencing with channel owners.
• Develop portfolios of campaign-ready content from customer stories.

Skills

Integrated marketing

Campaign orchestration

Cross-functional collaboration

Program management

Events coordination

Content strategy

Story-to-campaign

Job description

Genesys is seeking a Customer Content Campaigns Senior Manager to turn customer stories into integrated campaigns across channels and audiences. The role leads activation, amplification and cross-functional coordination with Digital, Social, Field Marketing and Events teams to extend customer proof beyond the original asset.

You’ll partner with content owners for events like Xperience, manage content across teams, and build repeatable campaign models that maximize reach and impact.