Senior Brand Strategy & Engagement Lead

Fuze Health Inc.; Williamstown (NJ); A distancia; USD 120.000 - 160.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Dental

Vision

401(k) retirement savings plan

Group medical plans to choose from

Life insurance

AD&D insurance

FSA and HSA

Commuter benefits

STD and LTD insurance

Supplemental insurance plans

Descripción de la vacante

Fuze Health is seeking a Senior Manager, Brand Strategy & Engagement to lead brand positioning, messaging, and integrated marketing narratives across campaigns, digital experiences, events, and audience engagement initiatives.

Reporting to the VP of Marketing, you will partner with Product Marketing, Demand Generation, Digital Experience, Events, and Executive Leadership to translate brand strategy into cohesive experiences. Travel not required.

Formación

• Translate brand strategy into cohesive marketing narratives across campaigns and channels.
• Develop messaging frameworks and audience narratives aligned to business priorities.
• Ensure consistency across brand messaging and customer-facing communications.
• Collaborate with product marketing, sales, and analytics to incorporate insights.

Responsabilidades

• Develop and activate brand positioning and business unit messaging.
• Translate complex concepts into clear, audience-centered messaging.
• Shape campaign narratives and audience engagement across channels.
• Ensure messaging consistency across digital experiences, events, and sales enablement.
• Collaborate with marketing, events, and leadership to align brand priorities.

Conocimientos

Brand strategy

Messaging frameworks

Campaign development

Audience engagement

Cross-functional collaboration

Storytelling

Descripción del empleo

Fuze Health is seeking a Senior Manager, Brand Strategy & Engagement to lead brand positioning, messaging, and integrated marketing narratives across campaigns, digital experiences, events, and audience engagement initiatives.

Reporting to the VP of Marketing, you will partner with Product Marketing, Demand Generation, Digital Experience, Events, and Executive Leadership to translate brand strategy into cohesive experiences. Travel not required.