Senior Brand Strategy & Engagement Lead

Fuze Health Inc.; Clayton (NM); A distancia; USD 120.000 - 180.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Dental

Vision

Group medical plans

401(k) retirement savings plan

Life insurance

AD&D insurance

FSA/HSA

Commuter benefits

Disability insurance

Supplemental insurance plans

Flexible vacation time

Paid sick time

Paid holidays

Parental leave

Lifestyle Spending Account

Descripción de la vacante

Fuze Health is seeking a Senior Manager, Brand Strategy & Engagement to shape our brand position and built-out marketing narratives across campaigns, digital experiences and events. This role reports to the VP of Marketing and collaborates with Product Marketing, Demand Generation, Digital Experience, Events and Executive Leadership to translate brand strategy into audience-centered experiences.

You will help build persona frameworks, translate insights into messaging, and ensure consistency

Responsabilidades

• Develop and activate the brand positioning and messaging across campaigns, digital experiences, events and audience engagement initiatives
• Translate brand strategy into cohesive, audience-centered marketing experiences in collaboration with product marketing and demand gen
• Create messaging frameworks, value propositions and audience narratives aligned to business priorities
• Ensure consistency of brand messaging across customer-facing communications and digital touchpoints
• Partner with cross-functional teams to shape campaign narratives and integrate messaging across channels
• Support event experiences, executive engagements and customer events with aligned messaging

Descripción del empleo

Fuze Health is seeking a Senior Manager, Brand Strategy & Engagement to shape our brand position and built-out marketing narratives across campaigns, digital experiences and events. This role reports to the VP of Marketing and collaborates with Product Marketing, Demand Generation, Digital Experience, Events and Executive Leadership to translate brand strategy into audience-centered experiences.

You will help build persona frameworks, translate insights into messaging, and ensure consistency