Senior Brand Strategy & Engagement Lead

Fuze Health Inc.; Lake Michigan Beach (MI); Remote; USD 141,000 - 177,000; Full time

Benefits offered by this job

Dental & Vision

401(k) retirement savings plan

Group life insurance

STD & LTD insurance

FSA/HSA

Commuter benefits

Paid holidays

Paid parental leave

Lifestyle Spending Account

Job summary

Fuze Health Inc. is seeking a strategic Marketing Communications Lead to shape enterprise positioning and audience narratives. You will translate market insights into compelling messaging, align brand across digital, events, and sales enablement, and partner with Product Marketing, Sales, and Analytics to drive integrated campaigns.

Join a cross-functional team focused on patient-first care, data-driven storytelling, and scalable messaging frameworks across channels and experiences.

Qualifications

• Develop messaging frameworks, value propositions, and audience narratives aligned to business priorities.
• Translate market and customer insights into clear, compelling messaging for multiple channels.
• Synthesize qualitative and quantitative insights into audience personas and segmentation.

Responsibilities

• Partner with VP of Marketing and stakeholders to develop enterprise positioning.
• Develop messaging frameworks and audience narratives aligned to priorities.
• Ensure brand messaging consistency across digital experiences, events, and sales enablement.
• Translate complex concepts into clear, audience-centered messaging.
• Collaborate with Product Marketing, Sales, and Analytics to incorporate insights.
• Build persona frameworks to support marketing strategy and activation.

Skills

Brand messaging

Audience personas

Cross-functional

Messaging frameworks

Job description

Fuze Health Inc. is seeking a strategic Marketing Communications Lead to shape enterprise positioning and audience narratives. You will translate market insights into compelling messaging, align brand across digital, events, and sales enablement, and partner with Product Marketing, Sales, and Analytics to drive integrated campaigns.

Join a cross-functional team focused on patient-first care, data-driven storytelling, and scalable messaging frameworks across channels and experiences.