Senior B2B Paid Media Strategist | Remote

Directive; Seattle (WA); On-site; USD 70,000 - 95,000; Full time

Benefits offered by this job

Mental health benefits

Gym access

Unlimited PTO

Paid holidays

401(k) with match

Annual bonus

Job summary

Directive Consulting seeks a Paid Strategist to manage day-to-day client deliverables and build high-performing paid media strategies for B2B SaaS/tech clients. You will optimize campaigns across Google, Facebook, and LinkedIn, working with clients and internal teams to maximize ROI.

You’ll contribute to strategy development, budget management, and performance analysis in a fast-paced, analytics-driven environment.

Qualifications

• 3+ years experience at a performance/digital marketing agency.
• Experience with B2B SaaS/tech clients in an agency setting.
• Deep expertise across paid search and paid social advertising campaigns.
• Proficiency in using advertising platforms and tools (Google Ads, Facebook, LinkedIn).
• Strong analytics to optimize campaign performance and drive results.

Responsibilities

• Oversee and lead a collection of Paid Media accounts.
• Serve as direct support to client contacts and internal stakeholders.
• Weekly communication with vendors/partners to align on tasks and improvements.
• Develop quarterly client strategies and optimize budgets across channels.
• Execute and optimize PPC campaigns on Google Ads, Facebook Ads, and LinkedIn Ads.

Skills

B2B SaaS advertising

Paid search & social

Google Ads

Facebook Ads

LinkedIn Ads

Campaign optimization

Data analysis

Client management

Tools

Google Ads

Facebook Business Manager

LinkedIn Campaign Manager

Job description

Directive Consulting seeks a Paid Strategist to manage day-to-day client deliverables and build high-performing paid media strategies for B2B SaaS/tech clients. You will optimize campaigns across Google, Facebook, and LinkedIn, working with clients and internal teams to maximize ROI.

You’ll contribute to strategy development, budget management, and performance analysis in a fast-paced, analytics-driven environment.