Senior B2B MarTech Leader: Automation, Data & Websites

DoorDash USA; Florida City (FL); On-site; USD 160,000 - 235,000; Full time

Benefits offered by this job

401(k) with employer matching

16 weeks paid parental leave

Wellness benefits

Commuter benefits match

Paid time off & paid sick leave

Medical, dental, and vision benefits

Job summary

DoorDash is seeking a Senior Manager to lead B2B Marketing Technology. You will own the B2B stack, including marketing automation, its integration with sales tools, B2B websites, and the data model that connects them. You’ll set architecture, attribution priorities, and drive adoption across teams.

You will partner with Product, Engineering, Data, and Sales to shape a long-term B2B MarTech roadmap and lead a team across web platforms and marketing operations.

Qualifications

• 8+ years in B2B marketing technology, marketing operations, or revenue operations.
• 2+ years managing people across technical and operations roles.
• Deep expertise with an enterprise marketing automation platform (HubSpot, Marketo, or Pardot) and Salesforce, incl. APIs, data warehouses, CMS, and tag management.
• Experience designing a marketing data model and setting attribution and data quality priorities.
• Experience owning a B2B marketing website's architecture and improving conversion through experimentation.
• Experience selecting and managing B2B marketing and sales tools (6sense, ZoomInfo, Clay, or Chili Piper).
• Bachelor's degree or equivalent practical experience.
• Nice to have: HubSpot Data Hub, Sigma/Tableau, and AI coding tools (Claude Code, Cursor).

Responsibilities

• Own the strategy, architecture, and roadmap for B2B marketing automation across our business lines.
• Design how leads move between HubSpot, Salesforce, and the data warehouse, including deduplication, scoring, routing, and lifecycle stages.
• Define the marketing data model and attribution priorities with B2B Marketing, Sales and Operations, and Data, and close data gaps across web, marketing automation, CRM, and the warehouse.
• Put monitoring, data quality standards, and governance in place so problems are caught before they affect campaigns, lead routing, or reporting.
• Set web and information architecture for the B2B websites, including CMS, forms, tracking, tag governance, and move to AI-native site infrastructure.
• Run an experimentation program on the B2B websites to improve conversion.
• Make keep/add/build/retire decisions on B2B marketing tools based on cost, usage, and business impact.
• Own adoption of the B2B marketing stack, including processes, training, and documentation for HubSpot and B2B websites.
• Lead and grow the B2B MarTech team across web platforms, web development, and marketing operations.
• Partner with Go-to-Market Technology on architecture, system ownership, and Salesforce roadmap.
• Serve as B2B Marketing’s technical lead with Product and Engineering, prioritizing requests for high-impact results.
• Advise marketing and go-to-market leadership with clear recommendations as needs change.
• Report on speed of lead handoff to sales, lead-to-pipeline conversion, data reliability, and time to launch.

Skills

Marketing automation platforms

Salesforce

Data architecture

Team leadership

Stakeholder influence

API integration

Attribution modeling

Education

Bachelor's degree or equivalent

Tools

HubSpot

Marketo

Pardot

Salesforce

6sense

ZoomInfo

Clay

Chili Piper

HubSpot Data Hub

Claude Code

Job description

DoorDash is seeking a Senior Manager to lead B2B Marketing Technology. You will own the B2B stack, including marketing automation, its integration with sales tools, B2B websites, and the data model that connects them. You’ll set architecture, attribution priorities, and drive adoption across teams.

You will partner with Product, Engineering, Data, and Sales to shape a long-term B2B MarTech roadmap and lead a team across web platforms and marketing operations.