Senior B2B MarTech Lead: Automation, Data & Websites

DoorDash USA; United States; Remote; USD 160,000 - 235,000; Full time

Benefits offered by this job

401(k) with employer matching

Paid parental leave

Wellness benefits

Job summary

DoorDash is seeking a Senior Manager to lead B2B Marketing Technology. You will own the B2B marketing stack, including marketing automation, its connections to sales tools, B2B websites, and the data model that powers them.

You will design architecture, define attribution, close data gaps, and drive the long-term MarTech roadmap while leading a cross-functional team across product, engineering, and sales. This role reports to the Director, Marketing Technology in Growth Marketing.

Qualifications

• 8+ years in B2B marketing technology or revenue operations
• Experience with enterprise marketing automation and CRM
• Experience designing a B2B marketing data model and attribution priorities
• Experience owning a B2B marketing website architecture and improving conversion
• Vendor management for marketing/sales tools and integrations
• Ability to translate requirements into technical specs and influence stakeholders

Responsibilities

• Own strategy, architecture, and roadmap for B2B marketing automation
• Design lead handoff between HubSpot, Salesforce, and data warehouse
• Define data model, attribution, and data quality standards
• Set web/info architecture for B2B sites, including CMS and tracking
• Run experiments to improve website conversion
• Lead adoption and training for B2B marketing stack
• Mentor and grow the B2B MarTech team
• Collaborate on Salesforce roadmap and integrations
• Provide data-driven recommendations to leadership
• Report on lead handoff speed, pipeline conversion, and data reliability

Skills

HubSpot

Salesforce

Marketing automation

APIs & webhooks

Data modeling

Attribution & data quality

Website architecture

Experimentation & optimization

Education

Bachelor’s degree or equivalent practical experience

Tools

HubSpot

Salesforce

6sense

ZoomInfo

Clay

Chili Piper

Job description

DoorDash is seeking a Senior Manager to lead B2B Marketing Technology. You will own the B2B marketing stack, including marketing automation, its connections to sales tools, B2B websites, and the data model that powers them.

You will design architecture, define attribution, close data gaps, and drive the long-term MarTech roadmap while leading a cross-functional team across product, engineering, and sales. This role reports to the Director, Marketing Technology in Growth Marketing.