Senior B2B Growth & Marketing Strategy Director

Accenture PLC; Kirkland (WA); On-site; USD 101,000 - 270,000; Full time

Job summary

Accenture in the United States is seeking a high‑impact B2B Strategy Director within Digital Marketing Strategy to craft integrated marketing plans that build brand experiences and drive demand. You will lead a range of activities from research and web experience design to brand and digital strategy, planning, and reporting.

You’ll mentor junior talent, oversee teams across strategy, UX and creative, and collaborate with Accenture colleagues across creative services, marketing operations, media,

Qualifications

• Minimum 10+ years of B2B Marketing Strategy experience.
• Extensive experience in marketing design, web experiences, CRM, media, and content strategy.
• Bachelor’s degree or equivalent (minimum 10 years experience).

Responsibilities

• Develop and champion key B2B marketing-led strategies and capabilities such as ABM, demand generation, lead profiling, lead scoring, and lead nurture for our clients.
• Lead teams of strategy, UX and creative resources in the execution of multi-channel integrated campaigns to drive customer acquisition, conversion, and retention.
• Gather and analyze insights and data to determine the most valuable opportunities to improve design and/or campaign performance.
• Build trusted relationships with clients and colleagues; viewed as a strategic advisor to help them understand how to grow brands through marketing channels and experiences.
• Play an integral role within the practice to create and expand practice offerings.
• Nurture and mentor junior talent to grow the digital marketing strategy practice.

Skills

B2B marketing strategy

marketing design & web

CRM & content strategy

Education

Bachelor's degree or equivalent (min 10 yrs)

Job description

Accenture in the United States is seeking a high‑impact B2B Strategy Director within Digital Marketing Strategy to craft integrated marketing plans that build brand experiences and drive demand. You will lead a range of activities from research and web experience design to brand and digital strategy, planning, and reporting.

You’ll mentor junior talent, oversee teams across strategy, UX and creative, and collaborate with Accenture colleagues across creative services, marketing operations, media,