Senior AI GTM Orchestrator: Signal-to-Activation

Amazon Web Services (AWS); Atlanta (GA); On-site; USD 148,000 - 200,000; Full time

Job summary

Amazon Web Services, Inc. seeks a Senior Data & AI GTM Specialist to design the signal-to-activation mechanism and own campaign execution across the field, turning detected signals into targeted, sequenced outreach.

You will combine AI-driven signal mining with field enablement, coordinating with Finance, Sales Ops, and product GTM to drive pipeline, win rates, and revenue influence at scale.

Qualifications

• 5+ years of Go-To-Market, Business Development, Sales, or Consulting experience.
• 5+ years of working with Data & AI related technologies, including AI/ML, Analytics, Database, and/or Storage experience.
• Experience selling enterprise software or cloud-based applications.

Responsibilities

• Own the signal-to-activation mechanism end to end, defining which signals warrant field activations, campaigns, asset updates, or knowledge base improvements, and the closed-loop tracking that confirms the field acted and the signal was resolved
• Design and launch targeted activation campaigns that convert a detected signal into a differentiated, sequenced field ask, reaching the right sellers and customers with context-aware messaging rather than undifferentiated broadcast
• Build on the existing GTM signal synthesis capability, extending it from insight generation into campaign execution so that structured recommendations translate directly into field motion
• Establish differentiated, cohort-based targeting that segments accounts by journey stage, existing pipeline, and prior actions, ensuring each seller receives an ask proportional to where their account already is
• Ingest and normalize signal from diverse sources, including seller conversations, internal AI assistant prompts, deal blockers, product feature requests, opportunity data, competitive intelligence, model launches, and customer forums

Skills

Go-To-Market experience

Data & AI technologies

Program management

Enterprise software sales

Education

Bachelor's degree

Master's degree or PMP

Job description

Amazon Web Services, Inc. seeks a Senior Data & AI GTM Specialist to design the signal-to-activation mechanism and own campaign execution across the field, turning detected signals into targeted, sequenced outreach.

You will combine AI-driven signal mining with field enablement, coordinating with Finance, Sales Ops, and product GTM to drive pipeline, win rates, and revenue influence at scale.