Senior AI-Driven Enterprise Solutions Marketing Lead

Siemens; Lansing (MI); On-site; USD 103,000 - 185,000; Full time

Job summary

Siemens Digital Industries Software is seeking a Senior Solutions Marketing Manager to drive messaging and go-to-market for Intelligence Center X and Mendix, the agentic enterprise system. You will translate platform capabilities into customer-centric narratives, create sales-ready assets, and enable global field teams across industries, including aerospace, automotive, and manufacturing.

Collaborate with Product Marketing, Campaigns, and Brand to align roadmaps and win strategic customer

Qualifications

• 6-10 years of experience in Solutions Marketing, Product Marketing, Industry Marketing, or Go-to-Market roles within enterprise software or B2B SaaS.
• Experience developing solution messaging for AI, analytics, cloud platforms, application development, or enterprise technology.
• Strong understanding of enterprise buying journeys and complex solution selling.
• Experience creating sales enablement content and customer-facing messaging.
• Excellent written, presentation, and storytelling skills with the ability to simplify complex technologies.
• Strong collaboration and stakeholder management skills across product, sales, marketing, and leadership teams.

Responsibilities

• Develop differentiated solution messaging for Intelligence Center X and Mendix across priority industries and use cases.
• Translate platform capabilities into customer-focused narratives that articulate business outcomes and value.
• Create messaging frameworks for key buying personas, including CIOs and business leaders.
• Develop industry-specific messaging for aerospace, automotive, heavy equipment, and other priority industries.
• Create sales tools, playbooks, and customer-facing assets; enable sales and field teams.

Skills

Solution marketing

Go-to-Market

Storytelling

Stakeholder management

Collaboration

Enterprise software

Job description

Siemens Digital Industries Software is seeking a Senior Solutions Marketing Manager to drive messaging and go-to-market for Intelligence Center X and Mendix, the agentic enterprise system. You will translate platform capabilities into customer-centric narratives, create sales-ready assets, and enable global field teams across industries, including aerospace, automotive, and manufacturing.

Collaborate with Product Marketing, Campaigns, and Brand to align roadmaps and win strategic customer