Senior Account Manager - Growth & Campaign Strategy

Viant Inc.; Detroit (MI); On-site; USD 90,000 - 100,000; Full time

Benefits offered by this job

Fully paid health insurance

Paid parental leave

Unlimited PTO

Job summary

Viant Inc. is seeking a Senior Account Manager to join our Sales Team in Detroit.

This role owns the client-facing relationship, supports pre-sales, manages campaigns, and drives retention and upsell opportunities to grow our clients' business on Viant’s DSP platform. You will collaborate with cross-functional teams, coordinate onboarding, design campaigns, deliver performance reporting, and use Salesforce to keep campaign data accurate.

Qualifications

• 4-6 years digital media/programmatic/ad tech account management or client service experience.
• 1+ years hands-on campaign management experience.
• Strong understanding of digital media, ad tech, data targeting, platform sales, programmatic, optimization strategies.
• Able to thrive in a fast-paced environment with cross-functional product knowledge.
• Proficient in MS Office; exposure to Salesforce.com or similar CRM; aptitude for working with custom software systems.

Responsibilities

• Support RFI/RFP process to land new accounts across all service models in assigned territory
• Craft effective responses to RFPs and RFIs, including feasibility scoping, campaign design, and supporting documentation
• Manage and grow a roster of assigned accounts in territory or segment to maximize client satisfaction, retention, and growth
• Work as liaison between client and internal departments to onboard new customers, coordinate campaign updates, upsell opportunities, and troubleshoot delivery and performance issues
• Manage the campaign launch process from start to finish, inclusive of client kick off call, strategy recommendation, asset collection, optimization, and delivery of performance reporting
• Utilize Salesforce to ensure all campaign information is accurate
• Deep understanding of Viant’s entire product offering and best practices for campaign effectiveness and cross-selling
• Proactively use data, trends, market insights, and logic to develop tailored campaign recommendations and opportunities for continued success
• Tasked with supporting growth goals QoQ and YoY, and being primary point of contact for the customer on day-to-day account needs

Skills

Digital media/account management

Campaign management

Ad tech & data targeting

Cross-functional collaboration

CRM exposure (Salesforce)

MS Office suite (PowerPoint, Excel,Out

Tools

Salesforce.com

Job description

Viant Inc. is seeking a Senior Account Manager to join our Sales Team in Detroit.

This role owns the client-facing relationship, supports pre-sales, manages campaigns, and drives retention and upsell opportunities to grow our clients' business on Viant’s DSP platform. You will collaborate with cross-functional teams, coordinate onboarding, design campaigns, deliver performance reporting, and use Salesforce to keep campaign data accurate.