SEM Associate Analyst: Campaigns & Optimization

CMI Media Group; Cherry Hill Township (NJ); Vor Ort; USD 35.000 - 65.000; Vollzeit

Zusammenfassung

Brilliant Minds is seeking an Associate Analyst, SEM to manage day-to-day client accounts, execute campaigns, and optimize performance across search and programmatic channels. You will work with media, analytics, and cross-functional teams to ensure campaigns align with strategy and deliver ROI.

The role involves keyword research, competitive analysis, and collaboration on bidding strategies using major platforms.

Qualifikationen

• Experience managing paid search campaigns and optimizing performance.
• Ability to conduct keyword research and competitive analysis to inform strategy.
• Familiarity with ad tech platforms and bid management tools.
• Strong analytical and data-driven mindset with attention to detail.

Aufgaben

• Plan, build, and optimize paid search and programmatic campaigns.
• Analyze performance, identify growth opportunities, and adjust bids and budgets.
• Collaborate with cross-functional teams to implement testing and reporting.
• Create reports with actionable insights for client teams.

Kenntnisse

Keyword research

Campaign management

Data analysis

Cross-functional collaboration

Excel (pivot tables)

Tools

Google Analytics

Adobe Analytics/Omniture

WebTrends

SA360/DoubleClick

The Trade Desk

Jobbeschreibung

Brilliant Minds is seeking an Associate Analyst, SEM to manage day-to-day client accounts, execute campaigns, and optimize performance across search and programmatic channels. You will work with media, analytics, and cross-functional teams to ensure campaigns align with strategy and deliver ROI.

The role involves keyword research, competitive analysis, and collaboration on bidding strategies using major platforms.