Sales Tech Enablement Lead: Salesforce & Growth

McDermott; Wilmington (DE); On-site; USD 156,000 - 199,000; Full time

Job summary

McDermott Will & Schulte in Wilmington, DE is seeking a Sales Technology Enablement Manager to lead the firm's sales technology training program for lawyers, practice specialists, BD, and marketing. You will drive adoption of Salesforce and leverage CRM and BI insights to identify opportunities and deepen client engagement.

Reporting to the Commercial Excellence team, you will design role-specific training, onboard new hires, create guides, and deliver ongoing sessions tailored to each audience

Qualifications

• Bachelor’s degree required.
• 7+ years of experience in sales training, business development coaching, or client relationship management.
• Strong knowledge of Salesforce CRM.
• Experience designing and facilitating training programs for professionals with varied levels of business development experience.
• Excellent communication, presentation, and interpersonal skills; ability to inspire confidence and motivate behavior change.

Responsibilities

• Design and deliver engaging, role-specific technology training programs, onboarding sessions, and one-on-one training that improve business development capabilities and technology adoption.
• Translate Salesforce CRM capabilities into practical benefits for lawyers by demonstrating how data and tools support client development, cross-practice collaboration, and client relationship expansion.
• Partner with the Salesforce Administrator to share user feedback, recommend enhancements, and align training initiatives with system updates and new functionality.
• Support the development and design of improved user interface and dashboards to help lawyers more efficiently identify their next best action.
• Collaborate with the Commercial Excellence team to integrate technology-enabled sales coaching into lawyer and staff training programs, ensuring consistent messaging and alignment with firmwide business development strategy.
• Engage with firm leadership and practice group leaders to identify training needs, skill gaps, and opportunities to improve business development effectiveness.
• Build user-friendly training materials (guides, tutorials, and videos) tailored to different audiences, ensuring adoption at all levels.
• Manage the firm’s Salesforce LMS pages, including strategy, content development, and ongoing updates to videos, guides, and resources to ensure relevance and usability.
• Serve as a trusted advisor to Salesforce users, helping them embed CRM, business intelligence and other business development practices into daily work.
• Measure and optimize training impact by tracking engagement, adoption metrics, and business outcomes to continuously refine enablement programs.

Skills

Salesforce CRM

Sales training

Business development coaching

Client relationship management

Communication skills

Organizational skills

Time management

Presentation skills

Education

Bachelor’s degree

Tools

Salesforce LMS

Job description

McDermott Will & Schulte in Wilmington, DE is seeking a Sales Technology Enablement Manager to lead the firm's sales technology training program for lawyers, practice specialists, BD, and marketing. You will drive adoption of Salesforce and leverage CRM and BI insights to identify opportunities and deepen client engagement.

Reporting to the Commercial Excellence team, you will design role-specific training, onboard new hires, create guides, and deliver ongoing sessions tailored to each audience