Sales Strategy Lead & Market Intelligence

Mrbeast; New York (NY); On-site; USD 170,000 - 260,000; Full time

Job summary

Beast Industries in the United States seeks a Director of Sales Planning to lead market intelligence and sales-planning for a high-growth partner ecosystem. You will align content initiatives with brands and opportunities, delivering disciplined, insight-led planning to optimize outreach and pipeline.

You will partner with Sales leadership to define target accounts, build segmentation frameworks, and provide executive-ready reporting and recommendations that shape revenue strategy across media,

Qualifications

• Experience building segmentation frameworks.
• Ability to translate content calendars into targeted sales plans.
• Proven experience with Salesforce and GTM planning.

Responsibilities

• Use data and tools to segment the market and identify high-potential brands and categories.
• Translate the content calendar into targeted lists aligning brands with opportunities.
• Build repeatable market-segmentation frameworks prioritizing prospects by fit and revenue potential.
• Define go-to-market focus areas with Sales leadership and set priority accounts by category and opportunity.
• Provide warm, actionable leads with context to start outreach and support initial contact when needed.
• Develop account and category insights using Salesforce, ZoomInfo, MediaRadar, Winmo, and similar tools.
• Identify whitespace, new categories, and brand signals to inform proactive sales strategy.
• Establish planning cadences linking content, priorities, prospecting, and pipeline development.
• Ensure data quality and visibility in Salesforce with Revenue Operations.

Skills

Market intelligence

Sales planning

Go-to-market

Strategic thinking

Cross-functional leadership

Sales leadership

Account targeting

Tools

Salesforce

ZoomInfo

MediaRadar

Winmo

Job description

Beast Industries in the United States seeks a Director of Sales Planning to lead market intelligence and sales-planning for a high-growth partner ecosystem. You will align content initiatives with brands and opportunities, delivering disciplined, insight-led planning to optimize outreach and pipeline.

You will partner with Sales leadership to define target accounts, build segmentation frameworks, and provide executive-ready reporting and recommendations that shape revenue strategy across media,