Sales Engagement Lead, Salesforce Enablement & Analytics

U.S. Bank; Charlotte (NC); Hybrid; USD 93,000 - 109,000; Full time

Benefits offered by this job

Healthcare

401(k)

Paid vacation

Parental leave

Job summary

U.S. Bank is seeking a Sales Engagement Program Manager to support the Salesforce Sales Engagement program for small-to-mid sized business clients. You will design cadences, templates, and reporting while collaborating with sales, risk, and enablement partners to improve adoption and efficiency.

The role emphasizes onboarding, training, and governance to ensure consistent execution and measurable impact across the sales teams.

Qualifications

• Bachelor’s degree or equivalent work experience.
• Typically eight to 10 years of related experience.

Responsibilities

• Support Salesforce Sales Engagement program administration to improve banker productivity, strengthen client outreach, and drive revenue growth with small business clients and prospects.
• Assist with building, testing, and maintaining sales cadences that guide business bankers through timely client outreach activities, including emails, calls, meetings, and follow-up activities.
• Help design and analyze performance reporting to measure program impact, identify trends, and surface opportunities to improve program effectiveness.
• Support continuous improvement by gathering user feedback, documenting pain points, researching best practices, and recommending practical enhancements to cadences, templates, reporting, and enablement materials.
• Coordinate with business, sales enablement, marketing, risk, and technology partners to support content reviews, approval workflows, launch readiness, and program governance.
• Assist with onboarding, refresher training, office hours, communications, and change management activities that help users understand when and how to use Sales Engagement effectively.
• Maintain program documentation, action item trackers, and enhancement backlogs to ensure the program remains organized and transparent.

Skills

Salesforce

Sales Enablement

Data Analysis

Program Coordination

Communication

Education

Bachelor’s degree

Tools

CRM tools

Job description

U.S. Bank is seeking a Sales Engagement Program Manager to support the Salesforce Sales Engagement program for small-to-mid sized business clients. You will design cadences, templates, and reporting while collaborating with sales, risk, and enablement partners to improve adoption and efficiency.

The role emphasizes onboarding, training, and governance to ensure consistent execution and measurable impact across the sales teams.