Sales Enablement Lead: GTM & Field Readiness

WCG Clinical; United States; Remote; USD 82,000 - 128,000; Full time

Job summary

WCG is seeking a Commercial Enablement, Senior Manager to lead the revenue motion by equipping the sales organization with training, tools, and processes to execute the go-to-market plan. This role partners with Product Marketing, Commercial leadership, and cross-functional teams to ensure field readiness and effective buyer engagements.

The ideal candidate will drive enablement programs, leverage AI tools, and measure outcomes to improve sales bookings across life sciences offerings, while

Qualifications

• 5+ years of experience in Sales Enablement, Commercial Excellence, Product Marketing, or related roles.
• Experience collaborating with Sales, Go-to-Market, and Product Marketing teams in life sciences B2B environments, preferably with clinical research experience.
• Proven ability to manage cross-functional collaboration and deliver programs in matrixed organization.
• Excellent communication, change management, analytical, facilitation, and storytelling skills.
• Prior experience using revenue enablement tools, such as HighSpot, Dock, Gong, Jiminny, Avoma.

Responsibilities

• Enablement Strategy & Execution: Develop and manage the enablement roadmap and GTM plans to drive execution, adoption, and performance across the field.
• Training, Tools, Onboarding & Seller Efficiency: Design and deliver role-relevant programs and resources to accelerate GTM readiness and ramp time.
• Field Readiness & Adoption: Enable field teams to apply value narratives, sales plays, and commercial processes in buyer interactions.
• Go-to-Market & Product Marketing Collaboration: Partner with Product Marketing on GTM readiness and field enablement for launches and pricing.
• Growth & Performance: Measure enablement effectiveness and translate insights into actions that improve bookings and win rates.

Skills

Sales Enablement

Commercial Excellence

Product Marketing

Cross-functional collaboration

Communication skills

Storytelling

Education

Bachelor's degree in marketing, business administration, communication, life sciences, or related field

Graduate degree preferred

Tools

HighSpot

Dock

Gong

Jiminny

Avoma

Job description

WCG is seeking a Commercial Enablement, Senior Manager to lead the revenue motion by equipping the sales organization with training, tools, and processes to execute the go-to-market plan. This role partners with Product Marketing, Commercial leadership, and cross-functional teams to ensure field readiness and effective buyer engagements.

The ideal candidate will drive enablement programs, leverage AI tools, and measure outcomes to improve sales bookings across life sciences offerings, while