Sales Enablement Architect - Build Training From Scratch

Zoca; United States; On-site; USD 90,000 - 150,000; Full time

Job summary

Zoca is seeking a Sales Enablement Trainer to build and own our sales training from the ground up in the United States. This 0-to-1 role demands crafting frameworks, content, and programmes without a preexisting playbook.

The ideal candidate designs onboarding for SDRs, AEs, and Account Managers, develops a living sales playbook for Discovery, SEO-driven motions, and Booking & Payments, and partners with Sales, Product, and Marketing to keep messaging current.

Qualifications

• 5-7 years of experience in Sales Enablement, Sales Training, or a closely related function.
• Proven experience building enablement programmes from scratch in a 0 to 1 environment.
• Strong understanding of B2B SaaS sales motions, sales cycles, and sales methodologies.
• Experience designing and delivering training for SDRs, AEs, or Account Management teams.
• Excellent communication, facilitation, and presentation skills.
• Ability to translate complex product or sales concepts into simple, actionable training content.
• Strong ownership mindset, you don't wait to be told what to build.
• Comfortable working in a fast-paced, high-velocity startup environment.

Responsibilities

• Build Zoca's sales enablement function from scratch frameworks, content, processes and programmes.
• Design and deliver onboarding training for new sales hires covering product knowledge, sales methodology, objection handling, and discovery.
• Develop and maintain a sales playbook that reflects how Zoca sells covering Discovery, Booking & Payments (B&P), and product-led conversations.
• Create role-specific training tracks for SDRs, AEs, and Account Managers.
• Own product champion responsibilities for SEO, Discovery, and B&P modules ensuring the sales team is deeply equipped to position and sell these products.
• Run regular refresher sessions, workshops, and certification programmes to upskill the existing sales team.
• Partner with Sales Leadership to identify skill gaps and build targeted coaching interventions.
• Build and maintain an enablement content library pitch decks, battle cards, call scripts, objection handling guides, and demo frameworks.
• Track training effectiveness through assessments, ramp time, and sales performance metrics.
• Work closely with Product and Marketing to ensure the sales team is always current on product updates and go-to-market messaging.

Skills

Ownership mindset

Communication skills

Facilitation

Presentation skills

Sales enablement knowledge

B2B SaaS knowledge

Training design

Job description

Zoca is seeking a Sales Enablement Trainer to build and own our sales training from the ground up in the United States. This 0-to-1 role demands crafting frameworks, content, and programmes without a preexisting playbook.

The ideal candidate designs onboarding for SDRs, AEs, and Account Managers, develops a living sales playbook for Discovery, SEO-driven motions, and Booking & Payments, and partners with Sales, Product, and Marketing to keep messaging current.