Sales Development Associate - January 2027

Park Place Technologies; Denver (CO); On-site; USD 42,000 - 66,000; Full time

Job summary

Park Place Technologies is seeking a Sales Development Associate to learn prospecting and lead generation for our sales teams. You will receive training on prospecting techniques, CRM usage, and sales engagement tools to identify opportunities.

This entry-level role outlines a clear path to Business Development Representative and Account Manager, with emphasis on developing organizational skills and consistent performance in daily activities.

Qualifications

• 0-6 months of related professional development experience (internship, school group, or sales/lead gen exposure).
• Ability to learn prospecting techniques and communicate Park Place Technologies value proposition.
• Interest in starting a sales career with a structured training path.

Responsibilities

• Learn about Park Place Technologies offerings and value proposition.
• Generate qualified leads using cold calls, emails, calendar invites, and social media.
• Receive training on sales engagement tools and CRM systems.
• Build targeted prospect lists and craft outbound messaging.
• Identify key decision makers and discovery opportunities for sales teams.
• Participate in daily training on technology and sales skills.
• Develop strong organizational skills to manage daily activities and metrics.
• Perform other duties as assigned.

Skills

Lead generation

Cold calling

Email outreach

Social selling

Education

Bachelor’s degree preferred

Job description

Sales Development Associate

As a Sales Development Associate (SDA), you should be enthusiastic about learning the fundamentals of sales and generating qualified leads for our sales teams. This role is a precursor to being promoted to a Business Development Representative where you will receive continuing sales education, learn how to prospect for the different selling departments at Park Place Technologies, and gain more insight into all of the products and services we offer our prospective and existing customers. The Business Development Representative role progresses to the Account Manager role.

What You’ll Be Doing

• Learn about Park Place Technologies, our portfolio of offerings and how to articulate our value proposition to prospective customers.


• Leverage prospecting techniques such as cold calling, emails, calendar invites, and social media to generate qualified leads and schedule discovery calls for members of our different sales teams.


• Receive training on how to use our sales engagement tools, our customer relationship management system, internal resources, as well as other tools for identifying and engaging potential customers.


• Learn how to build targeted prospecting lists, craft outbound messaging, identify influencers and key decision makers, and discover opportunities for Park Place Technology to earn new and additional business.


• Participate in daily training sessions covering technology, sales skills, and mock prospecting engagements to develop your understanding of our business and how to identify qualified selling opportunities.


• Learn how different parts of the organization work together to support our internal and external customers.


• Develop strong organizational skills and managing your daily active to achieve defined performance metrics.


• Other duties and activities as assigned.

What We’re Looking For

• 0-6 months of related professional development experience that may include the following: internship, professional group in school, sales business development, marketing, lead generation and/or prospecting (preferred).

Bonus Points

• Interest in and availability to relocate.

Education

• Bachelor’s degree preferred.

Travel

• 10%