ROI-Driven Digital Marketing Specialist (Remote)

simera-talent; San Francisco (CA); Remote; USD 85,000 - 120,000; Full time

Job summary

simera-talent is seeking a Digital Marketing Specialist to develop and optimize multi-channel campaigns, drive lead generation, and improve overall ROAS. The role emphasizes data-driven decision making, analytical insight, and collaboration with content, design, and sales teams.

You will manage campaigns on Google Ads, Meta Ads, and LinkedIn, conduct keyword and audience research, and continually test strategies to enhance ROI, conversions, and engagement across websites, social, email, and ads

Qualifications

• 3+ years of digital marketing experience in a fast-paced environment.

Responsibilities

• Develop and execute digital marketing strategies and campaigns across relevant online channels.

Skills

Digital marketing strategy

Campaign management

Data analysis

A/B testing

SEO/SEM

Content marketing

Communication skills

Project management

Team collaboration

Adaptability

Tools

Google Ads

Meta Ads

LinkedIn Ads

Google Analytics

Google Search Console

Job description

simera-talent is seeking a Digital Marketing Specialist to develop and optimize multi-channel campaigns, drive lead generation, and improve overall ROAS. The role emphasizes data-driven decision making, analytical insight, and collaboration with content, design, and sales teams.

You will manage campaigns on Google Ads, Meta Ads, and LinkedIn, conduct keyword and audience research, and continually test strategies to enhance ROI, conversions, and engagement across websites, social, email, and ads