RGM Franchise Strategy Lead – Southwest

0101 Coca-Cola North America; Plano (TX); On-site; USD 148,000 - 169,000; Full time

Job summary

The Coca-Cola Company is seeking an RGM Franchise Execution Director to lead revenue growth management for the CCSWB Franchise and its bottlers from Plano, Texas. This role translates enterprise RGM strategies into locally executable plans and coordinates cross-functional teams to drive sustainable growth.

Successful candidates will combine strong analytical capability with commercial judgment, and will influence without direct authority in a complex, matrixed environment.

Qualifications

• Minimum: Bachelor’s degree in Business, Finance, Marketing, Analytics, or related field; 6+ years of experience in Revenue Growth Management, commercial strategy, finance, sales, category management, customer planning, analytics, or related roles.
• Experience with bottler or franchise execution is preferred but not required.
• MBA or equivalent advanced degree. Prior experience working directly with Bottlers or Franchise leadership. Experience leading planning routines, governance forums, or large cross-system initiatives.

Responsibilities

• Serve as the primary day-to-day RGM interface among the RGM Center, CCSWB Franchise Leadership, and customer teams.
• Lead RGM support for Southwest annual planning and Joint Business Planning, including opportunity mapping, territory and outlet assessments, Sources of Growth sizing, financial waterfalls, bottler commitments, and execution milestones.
• Translate national System Health strategies (e.g., pricing, OBPPC, innovation) into Franchise-specific priorities and Bottler execution plans.
• Own in-year performance stewardship, including identification of gaps, development of contingency actions, and tracking performance versus plan.
• Partner with the Bottler to identify local opportunities, risks, and execution gaps; act as the Voice of Bottler in Center-led strategy development.
• Represent CCSWB Franchise priorities when evaluating Center initiatives, escalating material conflicts, exceptions, and investment needs to the Team Leader for broader system alignment.
• Lead or support Southwest pilots and commercialization programs across package architecture, affordability, pricing, innovation, OBPPC, and execution; define success measures, capture learning, and share scalable insights with the Franchise RGM team.
• Size and shape Southwest Sources of Growth and align local rate, mix, transaction, household, outlet, and package priorities with the annual and multi-year plan.
• Enable system alignment through structured routines, governance forums, and cross-functional collaboration.
• Support capability development through best-practice sharing, training, and adoption of RGM tools and frameworks.

Skills

RGM fundamentals

Strategic thinking

Analytical skills

Planning & stewardship

Communication

Collaboration

Adaptability

Influence

Education

Bachelor’s degree

MBA

Job description

The Coca-Cola Company is seeking an RGM Franchise Execution Director to lead revenue growth management for the CCSWB Franchise and its bottlers from Plano, Texas. This role translates enterprise RGM strategies into locally executable plans and coordinates cross-functional teams to drive sustainable growth.

Successful candidates will combine strong analytical capability with commercial judgment, and will influence without direct authority in a complex, matrixed environment.