Resort Marketing Manager: Brand, Digital & Social Growth

Automatic Data Processing, Inc.; Bend (OR); On-site; USD 78,000 - 88,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401(k) with Company match

Paid time off

Golf privileges

Restaurant and staff discounts

Job summary

Tetherow in Bend, Oregon is seeking a Marketing Manager to lead the resort's marketing and advertising efforts. You will own campaigns, manage budgets, and drive occupancy and guest engagement.

This role requires a college degree and marketing experience, including budgeting, agency relationships, and data-driven decision making. Proficiency with WordPress, Google Analytics, and social platforms is valued.

Qualifications

• College degree required.
• Minimum marketing experience with campaigns and budget ownership.
• Strong communication and presentation skills.
• Experience with digital marketing channels and content strategy.
• Familiarity with WordPress and analytics tools.

Responsibilities

• Manage the marketing and advertising budget across channels and campaigns.
• Set brand and content standards for digital and onsite communications; approve content before going live.
• Conduct competitive analysis and recommend positioning and offers to leadership.
• Partner with department heads to align marketing priorities with revenue goals.
• Develop and execute social media and digital engagement strategies.
• Oversee resort presence on social platforms and manage paid social campaigns.
• Coordinate content creation and vendor deliverables; ensure brand alignment.
• Monitor online reviews and respond professionally to maintain reputation.
• Stay updated on digital marketing trends to drive occupancy and revenue.

Skills

Marketing experience

Campaign ownership

Budget management

Social media strategy

Content creation

Google Analytics

Looker Studio

WordPress

Presentation skills

Data-driven decisions

Education

Bachelor's degree

Tools

WordPress

Google Analytics

Google Tag Manager

Looker Studio

Job description

Tetherow in Bend, Oregon is seeking a Marketing Manager to lead the resort's marketing and advertising efforts. You will own campaigns, manage budgets, and drive occupancy and guest engagement.

This role requires a college degree and marketing experience, including budgeting, agency relationships, and data-driven decision making. Proficiency with WordPress, Google Analytics, and social platforms is valued.