Remote Website Performance Manager - Automotive Growth

Team Velocity Marketing; Washington (District of Columbia); On-site; USD 65,000 - 80,000; Full time

Job summary

Team Tango is seeking a Website Performance Manager (WPM) to own client relationships for automotive dealership websites and drive proactive site improvements. You will respond to inquiries quickly, triage issues, and present both revenue and non-revenue generating enhancements to support portfolio growth.

The ideal candidate has automotive digital marketing or agency experience and a solid understanding of dealership operations, website strategy, and advertising.

Qualifications

• BS/BA in related discipline OR an equivalent combination of education and work experience.
• Minimum 2-3 years' progressive and successful experience in retail automotive digital strategy, automotive agency and/or automotive retail management experience
• Demonstrated understanding of dealership operations, proven experience and demonstrated ability to effectively work with all levels within the dealership
• Demonstrated working knowledge of digital marketing strategy for websites and advertising (SEM, display, SEO, Google Ads, Bing, etc.)
• Demonstrated written, verbal, and phone communication, and interpersonal skills
• Demonstrated customer service skills and outstanding relationship management capabilities
• Highly motivated self-starter capable of working in a team environment
• Knowledge in using Salesforce
• Proficient with MS Office – Word, Excel & PowerPoint
• Working knowledge of HTML, CSS, website strategy and concepts, website analytics tools, and Google Analytics
• Solid analytical skills and data-driven thinking

Responsibilities

• Build and maintain relationships with a portfolio of clients and ensure customers’ needs are the driving force behind every priority, decision, and activity
• Responsible for a full and/or complex account load
• Speak with customers to understand and articulate user problems that Team Velocity is uniquely positioned to solve, while triaging and prioritizing bugs and issues
• Execute monthly reporting with your customer to ensure a healthy and satisfied relationship. Reporting capabilities include, KPIs (engagement rates, lead submissions, and behavior), Google Analytics, SEO, and priorities and expectations provided by the customer
• Assess, prioritize, and present new feature requests received from your customers to leadership
• Communicate priorities, timelines and deadlines to the customer demonstrating responsiveness and providing guidance they need, not just what they ask for
• Leverage Salesforce to create product backlogs, track cases, and monitor team efficiency
• Work with your Customer Success counterparts to drive portfolio application growth via opportunities for upsell, expansion and upgrades, to ultimately increase the lifetime value (LTV) of your customer
• Responsible for external client retention by working independently to effectively managing the progress and results of all accounts assigned within their portfolio
• Collaborate with inter-departmental divisions (digital, creative services, etc.) coordinating priorities and requests needed to support both reactive and proactive support, and to provide streamlined service for the dealer
• Provide recommendations regarding site performance and enhancements in the form of creative services, third-party advisements, design responsiveness, and more

Skills

HTML/CSS

Google Analytics

Digital marketing strategy

Communication skills

Relationship management

MS Office

Education

BS/BA in related discipline

Tools

Salesforce

Job description

Team Tango is seeking a Website Performance Manager (WPM) to own client relationships for automotive dealership websites and drive proactive site improvements. You will respond to inquiries quickly, triage issues, and present both revenue and non-revenue generating enhancements to support portfolio growth.

The ideal candidate has automotive digital marketing or agency experience and a solid understanding of dealership operations, website strategy, and advertising.