Remote Strategic Marketing Lead for Semiconductors & Pharma

Abb Holdings Inc; Cary (NC); Hybrid; USD 120,000 - 170,000; Full time

Benefits offered by this job

Health benefits

401k plan

Paid time off

Job summary

ABB is seeking a Strategic Marketing Manager to lead market-driven growth for the U.S. semiconductor and pharmaceutical sectors. The role defines and activates strategic programs, partnering with commercial, product, and strategy teams to deliver impactful marketing execution and storytelling.

The position supports a Remote/Hybrid work model, requiring strong market insight, cross-functional leadership, and the ability to translate business strategy into campaigns with measurable results.

Qualifications

• Bachelor's degree in Business, Marketing, Engineering, or related field.
• 12+ years of experience in electrification, power, digital infrastructure, or related industries with marketing, product management, segment leadership, or sales.
• Proven expertise in marketing strategy, market intelligence, customer experience, and campaign development/execution.
• Ability to work across multiple functions and influence without direct authority.
• Travel up to 30% within the U.S.

Responsibilities

• Develop and execute segment-specific marketing strategies aligned with ABB Electrification priorities.
• Analyze customer challenges, buying drivers, and decision-making to inform positioning and messaging.
• Translate long-term business strategy into go-to-market and campaign strategies with clear objectives.

Skills

Strategic marketing

Market intelligence

Campaign development

Cross-functional collaboration

Communication skills

Travel up to 30%

Education

Bachelor's degree in Business, Marketing, Engineering, or related field

Tools

Microsoft Office

Job description

ABB is seeking a Strategic Marketing Manager to lead market-driven growth for the U.S. semiconductor and pharmaceutical sectors. The role defines and activates strategic programs, partnering with commercial, product, and strategy teams to deliver impactful marketing execution and storytelling.

The position supports a Remote/Hybrid work model, requiring strong market insight, cross-functional leadership, and the ability to translate business strategy into campaigns with measurable results.