Remote Senior PMM - GTM & Market Strategy for EdTech

Newsela Inc.

United States

Remote

USD 150,000 - 210,000

Full time

14 days+

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Benefits offered by this job

Medical benefits
401(k) with company match
Flexible PTO
Winter break
Monthly tech stipend
Learning and development allowance
Inclusive family support

Job summary

Newsela is a fully remote education technology company delivering AI-powered solutions for K-12 classrooms. We are seeking a senior GTM leader to own positioning, messaging, and cross-functional execution for Newsela Threads & Themes, translating buyer insights into scalable GTM and ABM strategies.

You will partner with Sales, Revenue Marketing, and RevOps to enable revenue teams, drive national and state-level curriculum launches, and optimize GTM performance to accelerate adoption and revenue

Qualifications

  • Translate buyer insights into GTM and ABM plans.
  • Partner with Sales, Revenue Marketing and RevOps to enable revenue teams.
  • Own differentiated positioning and messaging for Newsela's products.
  • Lead national and state-level curriculum launches.

Responsibilities

  • Drive go-to-market strategy for Newsela Threads & Themes.
  • Translate buyer insights and competitive intelligence into actionable GTM and ABM strategies.
  • Partner with Sales, Revenue Marketing, and RevOps to enable revenue teams and shape scalable GTM processes.
  • Define success metrics and optimize GTM performance to drive adoption and revenue growth.

Skills

GTM strategy
Messaging
ABM
Cross-functional leadership
Revenue enablement
Competitive intelligence
Analytics

Job description

Newsela is a fully remote education technology company delivering AI-powered solutions for K-12 classrooms. We are seeking a senior GTM leader to own positioning, messaging, and cross-functional execution for Newsela Threads & Themes, translating buyer insights into scalable GTM and ABM strategies.

You will partner with Sales, Revenue Marketing, and RevOps to enable revenue teams, drive national and state-level curriculum launches, and optimize GTM performance to accelerate adoption and revenue

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