Senior Product Marketing Manager, Core (Fully Remote)

Newsela Inc.; United States; Remote; USD 150.000 - 210.000; Vollzeit

Benefits dieser Stelle

Medical benefits

401(k) with company match

Flexible PTO

Winter break

Monthly tech stipend

Learning and development allowance

Inclusive family support

Zusammenfassung

Newsela is a fully remote education technology company delivering AI-powered solutions for K-12 classrooms. We are seeking a senior GTM leader to own positioning, messaging, and cross-functional execution for Newsela Threads & Themes, translating buyer insights into scalable GTM and ABM strategies.

You will partner with Sales, Revenue Marketing, and RevOps to enable revenue teams, drive national and state-level curriculum launches, and optimize GTM performance to accelerate adoption and revenue

Qualifikationen

• Translate buyer insights into GTM and ABM plans.
• Partner with Sales, Revenue Marketing and RevOps to enable revenue teams.
• Own differentiated positioning and messaging for Newsela's products.
• Lead national and state-level curriculum launches.

Aufgaben

• Drive go-to-market strategy for Newsela Threads & Themes.
• Translate buyer insights and competitive intelligence into actionable GTM and ABM strategies.
• Partner with Sales, Revenue Marketing, and RevOps to enable revenue teams and shape scalable GTM processes.
• Define success metrics and optimize GTM performance to drive adoption and revenue growth.

Kenntnisse

GTM strategy

Messaging

ABM

Cross-functional leadership

Revenue enablement

Competitive intelligence

Analytics

Jobbeschreibung

• You will drive the go-to-market strategy for Newsela Threads & Themes, owning positioning, messaging, and cross-functional execution.
• You will translate buyer insights and competitive intelligence into actionable GTM and ABM strategies.
• You will partner with Sales, Revenue Marketing, and RevOps to enable revenue teams and shape scalable GTM processes.

Why you’ll love this role:

• You will lead high-impact national and state-level core curriculum launches.
• You will own differentiated positioning and messaging for a fast-growing ELA Core Curriculum portfolio.
• You will define success metrics and optimize GTM performance to drive adoption and revenue growth.

Why you’ll love working at Newsela:

• You will access comprehensive medical benefits, financial wellbeing programs, and a 401(k) plan with employer match.
• You will enjoy flexible PTO, paid sick time, company holidays, and a winter break.
• You will receive a monthly tech stipend, annual learning and development allowance, and inclusive family support benefits.

About Newsela:

• Newsela is a leading education technology company with AI-powered solutions for K-12 classrooms.
• Its products integrate content, assessment, and analytics to support educators and improve student outcomes.
• The company is fully remote and values making a meaningful difference in education.

Newsela

Newsela is an education technology company dedicated to meaningful classroom learning for every student. It is a fully remote company with a culture focused on professional growth, collaboration, and improving student and teacher outcomes.