Remote Senior Marketing Analyst — Growth & Attribution

Earnest; San Francisco (CA); Remote; USD 134,000 - 167,000; Full time

Benefits offered by this job

Health & dental benefits

WFH stipend

Internet reimbursement

ESOP/RSU

401(k) match

Tuition reimbursement

Travel perk

PTO

Parental leave

Job summary

Earnest is seeking a Senior Marketing Analyst to partner with marketing channel managers and lead performance analysis that drives measurable business impact. You will design experiments, apply MMM/MTA approaches, and translate results into actionable guidance for leadership.

You will build scalable data pipelines with dbt, Snowflake, and Looker, ensuring high data quality while collaborating with Analytics Engineering to enable data-driven decision making across Paid, Lifecycle, Direct Mail,

Qualifications

• You bring 5+ years in marketing or growth analytics.
• You have strong business acumen and are curious to solve marketing problems in a regulated space.
• You assess performance across Paid, Lifecycle, Direct Mail, and Partnership channels and understand how they work together to drive growth.

Responsibilities

• Partner with marketing channel managers to measure, grow, and optimize channels with clear KPI visibility.
• Design and run experiments, including incrementality tests, to deliver learnings quickly and scale campaigns.
• Apply measurement approaches (MMM, MTA, incrementality) and translate findings into recommendations for leadership.
• Build scalable reporting pipelines and data foundations with Analytics Engineering using sources like data warehouse, prospect lists, and site traffic databases.
• Serve as the go-to data expert for marketing partners and surface opportunities for optimization and process improvement.

Skills

SQL

Python/R

dbt

Snowflake

Looker

Data quality

Marketing analytics

Tools

dbt

Snowflake

Looker

Job description

Earnest is seeking a Senior Marketing Analyst to partner with marketing channel managers and lead performance analysis that drives measurable business impact. You will design experiments, apply MMM/MTA approaches, and translate results into actionable guidance for leadership.

You will build scalable data pipelines with dbt, Snowflake, and Looker, ensuring high data quality while collaborating with Analytics Engineering to enable data-driven decision making across Paid, Lifecycle, Direct Mail,