Remote Senior Manager, B2B Programmatic Growth

Wpromote; United States; Remote; USD 120,000 - 170,000; Full time

Benefits offered by this job

Remote-first culture

Unlimited PTO

401(k) matching

Medical, Dental, Vision

Job summary

Wpromote is seeking a Senior Manager, Programmatic to lead and scale our growing B2B programmatic practice. You will oversee day-to-day campaign operations for a portfolio of clients, drive campaign excellence, and contribute to strategic growth.

You’ll onboard new advertisers, support client relationships, and act as a subject matter expert in audience strategy and ABM-driven programmatic programs. You will collaborate with analytics, strategy, and technology partners to connect programmatic

Qualifications

• 3-5 years of hands-on experience managing programmatic campaigns, ideally for B2B or enterprise clients.

Responsibilities

• Lead B2B programmatic strategy development, aligning audience, messaging, and media delivery to client objectives.
• Oversee campaign execution and optimization across display, video, native, and ABM-driven programs.
• Collaborate with data and tech partners to maximize platform capabilities and evaluate emerging solutions.
• Budgeting, pacing, forecasting, and performance reporting for client accounts.
• Educate clients and colleagues on programmatic trends and best practices.

Skills

Programmatic campaigns

B2B audience strategy

Analytical storytelling

Tools

The Trade Desk

DV360

Campaign Manager 360

CRM integrations

6sense

Job description

Wpromote is seeking a Senior Manager, Programmatic to lead and scale our growing B2B programmatic practice. You will oversee day-to-day campaign operations for a portfolio of clients, drive campaign excellence, and contribute to strategic growth.

You’ll onboard new advertisers, support client relationships, and act as a subject matter expert in audience strategy and ABM-driven programmatic programs. You will collaborate with analytics, strategy, and technology partners to connect programmatic