Remote: Senior GTM Strategy & Revenue Ops

Armada; California; Remote; USD 137,000 - 171,000; Full time

Benefits offered by this job

Competitive base salary

Equity

Subsidized benefits

401(k) and health plans

Unlimited PTO

Job summary

Armada seeks a Senior Sales Strategy & Operations Manager to own the go-to-market operating cadence for Armada's global sales organization. This role sits within the Revenue Operations team, reporting to the Director, Sales Operations.

It serves as the operational backbone for territory and capacity planning, forecasting, pipeline management, and sales performance reporting across our hardware and software portfolio.

Qualifications

• Bachelor's degree required or Master’s may substitute for two years experience.
• 8+ years in sales strategy, sales operations, or revenue operations.
• Own territory design, quota allocation, capacity modeling and forecast management.
• Advanced Excel/Sheets for modeling, pivots, and data-driven narratives.
• Working knowledge of Salesforce or similar CRM.
• Ability to translate complex analysis into clear narratives for senior leaders.

Responsibilities

• Partner with regional sales leaders on GTM strategies and planning.
• Support monthly and quarterly business reviews with data-driven narratives.
• Maintain dashboards and core revenue metric definitions for leadership.
• Own forecast operating rhythm including roll-up, commit and hygiene.
• Drive pipeline hygiene and territory sizing in line with revenue targets.
• Build headcount, ramp models, and quota allocation with leadership input.
• Calibrate territory structure and quota allocation with sales leadership.
• Maintain account plans and target definitions with regional leaders.
• Oversee go-to-market roster management and compensation mappings.
• Develop market benchmarking to inform plan designs and compensation.

Skills

Sales strategy

Sales operations

Forecast management

Excel/Sheets

Salesforce

Education

Bachelor's Degree

Tools

Salesforce

CRM tools

Job description

Armada seeks a Senior Sales Strategy & Operations Manager to own the go-to-market operating cadence for Armada's global sales organization. This role sits within the Revenue Operations team, reporting to the Director, Sales Operations.

It serves as the operational backbone for territory and capacity planning, forecasting, pipeline management, and sales performance reporting across our hardware and software portfolio.