Remote Senior Growth Optimization Lead

Launch Potato; Northern (KY); Remote; USD 90,000 - 150,000; Full time

Benefits offered by this job

Profit-sharing bonus

Competitive benefits

Remote-first culture

Job summary

Launch Potato is seeking a results-driven CRO/landing page optimization professional to drive high-impact tests across multi-channel campaigns. You will own end-to-end optimization from copy to UI/UX, coordinating with Copy, Design, and Media teams.

You will run A/B and multivariate tests, QA launches, and report outcomes to guide future strategies. This is a remote-first role with focus on performance marketing and lead-generation excellence.

Qualifications

• Experience running A/B tests and reporting on outcomes.
• Comfort updating copy, layout, and page flows in testing tools or CMS.
• Solid understanding of what impacts conversion.

Responsibilities

• Execute high-impact landing page and funnel tests for high-traffic campaigns.
• Provide multi-variate analysis and reporting to inform optimizations.
• Balance internal and external KPI expectations while moving quickly on ideas.

Skills

A/B testing

Copy updates

Analytics tools

Cross-functional collaboration

UX optimization

Lead form optimization

Performance marketing

Tools

Google Analytics

Looker

CMS

Job description

Launch Potato is seeking a results-driven CRO/landing page optimization professional to drive high-impact tests across multi-channel campaigns. You will own end-to-end optimization from copy to UI/UX, coordinating with Copy, Design, and Media teams.

You will run A/B and multivariate tests, QA launches, and report outcomes to guide future strategies. This is a remote-first role with focus on performance marketing and lead-generation excellence.