Remote Senior Group Product Marketing Manager – Strategy & GTM

Affirm

Austin (TX)

Remote

USD 195,000 - 255,000

Full time

3 days ago

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Benefits offered by this job

Health coverage for you and dependents

Monthly tech & wellness stipends

Flexible time off and generous holiday

Job summary

Affirm, a leading provider of flexible payments, is seeking a Group Product Marketing Manager to drive product marketing strategy across its B2B portfolio. You will synthesize merchant, consumer, and market insights to shape strategy, strengthen merchant narratives, and guide investments in GTM and product development.

You will establish frameworks and operating mechanisms to improve segmentation, planning, and measurement, while leading critical, ambiguous cross-portfolio opportunities from

Qualifications

12+ years of experience in product marketing or related field.
Experience in payments, fintech, or platform businesses is a plus.
Ability to influence senior leaders and drive cross-functional alignment.

Responsibilities

Own and evolve the portfolio narrative and messaging architecture across affirm’s B2B organization.
Set operating rhythms to align product, GTM, and Revenue teams at key moments such as launches and planning.
Equip Revenue teams with messaging, tools, and proof points to strengthen merchant conversations.
Lead Voice of the Merchant through client advisory and feedback loops to inform product priorities and pilots.
Drive high-priority, ambiguous opportunities like strategic platform partnerships or new market launches.
Model affirm’s values, foster collaboration, and coach others to excel.

Tools

SQL

Job description

You will establish frameworks and operating mechanisms to improve segmentation, planning, and measurement, while leading critical, ambiguous cross-portfolio opportunities from

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