Remote Senior Content Strategy Lead: Messaging & Systems

Lumen

Phoenix (AZ)

On-site

USD 132,000 - 176,000

Full time

6 days ago
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Job summary

Lumen is seeking a Senior Manager, Content Strategy to lead the Content Strategy team and translate business priorities into scalable messaging across channels. You will partner across Brand, Product Marketing, Communications, Digital Experience, and more to improve messaging, audience understanding, and team performance.

The role requires 7+ years in content or messaging strategy, 2+ years of team leadership, and a strong track record in governance, taxonomy, and content operations.

Qualifications

  • 7+ years of experience in Content Strategy, Editorial Strategy, Information Architecture, Messaging Strategy, or a related discipline.
  • 2+ years of experience leading content professionals, teams, or major content programs.
  • Advanced knowledge of messaging architecture, content strategy, editorial practices, and audience communication.
  • Experience developing and applying messaging frameworks and content-governance practices.
  • Experience leading complex content initiatives across multiple functions.
  • Experience improving content processes, systems, and reusable models.
  • Experience presenting recommendations to senior stakeholders.
  • Experience influencing decisions across functions without direct authority.
  • Strong systems-thinking, planning, facilitation, and project-leadership capabilities.
  • Experience operating in complex and fast-changing environments.
  • Experience in B2B technology marketing or customer communication strategy preferred.

Responsibilities

  • Translate business, brand, customer, and creative priorities into actionable content plans, messaging frameworks, narrative structures, and audience-specific approaches across programs, products, campaigns, channels, and experiences.
  • Apply and advance practices in messaging architecture, editorial strategy, voice and tone, taxonomy, information architecture, audience strategy, and content operations; advise senior stakeholders on alternatives and tradeoffs.
  • Establish, apply, and improve standards for messaging, positioning, editorial quality, and content governance; resolve conflicts and align stakeholder needs.
  • Lead the development and adoption of content models, taxonomies, templates, modular frameworks, and lifecycle practices for personalization and reuse.
  • Direct content strategy across customer journeys and experiences, identify gaps, and improve omnichannel consistency.
  • Coordinate cross-functional alignment and present evidence-based recommendations to senior stakeholders.
  • Establish measures for messaging clarity, quality, and campaign outcomes; create feedback loops to refine approaches.
  • Lead, coach, and develop content strategists and editors; set objectives and manage resources.
  • Improve intake, prioritization, planning, governance, and resource-management processes.
  • Lead unusually complex work across programs and audiences, influencing messaging clarity and brand consistency.

Skills

Content strategy
Editorial strategy
Information architecture
Messaging strategy
Audience strategy
Cross-functional leadership
Project leadership
Systems thinking
Strategic communication
Stakeholder management

Job description

Lumen is seeking a Senior Manager, Content Strategy to lead the Content Strategy team and translate business priorities into scalable messaging across channels. You will partner across Brand, Product Marketing, Communications, Digital Experience, and more to improve messaging, audience understanding, and team performance.

The role requires 7+ years in content or messaging strategy, 2+ years of team leadership, and a strong track record in governance, taxonomy, and content operations.

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