Remote Program Manager, Digital Success & Activation

Vanta; United States; Remote; USD 110,000 - 165,000; Full time

Job summary

Vanta is seeking a Program Manager to scale digital-first customer experiences that accelerate onboarding, activation, and ongoing adoption. You will translate customer insights and product usage data into repeatable, measurable programs that drive value, retention, and growth across a SaaS customer base.

You'll collaborate with CS, Product, Education, Marketing, and Community to tailor programs to segments and milestones, while using AI to streamline workflows and content.

Qualifications

• 5+ years in customer-facing, lifecycle marketing, customer success, or program management in SaaS.
• Experience designing onboarding, activation, and engagement programs in a digital-first model.
• Strong understanding of customer journey, product adoption, and retention levers.
• Ability to analyze usage data, measure program effectiveness, and optimize impact.
• Excellent communication and stakeholder management across teams.

Responsibilities

• Own end-to-end digital customer success programs (onboarding, activation, adoption).
• Design, build, and optimize scalable email communications using customer data and signals.
• Collaborate with CS, Product, Education, Marketing, and Community to tailor programs.
• Measure performance against onboarding, activation, engagement, and time-to-value goals.
• Lead activation strategy and own digital execution for product launches and adoption initiatives.
• Build activation experiences across email, in-app messaging, educational resources, and community programs.
• Identify opportunities for proactive intervention using customer and product data.
• Define program metrics and work with Data on reporting tied to activation and retention.
• Leverage Claude and ChatGPT to streamline workflows and content creation.

Skills

Program management

Customer empathy

Data fluency

Cross-functional execution

Communication

Stakeholder management

AI tooling

Salesforce

Snowflake

Customer.io

Claude

ChatGPT

Tools

Salesforce

Snowflake

Customer.io

Claude

ChatGPT

Job description

Vanta is seeking a Program Manager to scale digital-first customer experiences that accelerate onboarding, activation, and ongoing adoption. You will translate customer insights and product usage data into repeatable, measurable programs that drive value, retention, and growth across a SaaS customer base.

You'll collaborate with CS, Product, Education, Marketing, and Community to tailor programs to segments and milestones, while using AI to streamline workflows and content.