Remote Product Marketing Manager for GovTech

Avolve Software Group; Colorado; Remote; USD 94,000 - 127,000; Full time

Benefits offered by this job

Group Medical, Dental, Vision and Life

401k

Unlimited Vacation

Paid Sick Leave & Holidays

Job summary

Avolve is seeking a strategic, hands-on Product Marketing Manager to strengthen and execute the product marketing function under Marketing leadership. This role sits at the intersection of Product, Marketing, Sales, Customer Success, and Partnerships, translating product capabilities into clear positioning and go-to-market execution.

The Product Marketing Manager will guide the narrative for Avolve’s product portfolio across the buyer and customer journey, establishing launch rhythms, enabling

Qualifications

• Bachelor’s degree in marketing, business, communications, or a related field, or equivalent practical experience.
• 4–6 years of product marketing, solutions marketing, or go-to-market experience in B2B or B2G technology.
• Experience developing messaging, supporting product launches, conducting market and competitive research, and creating sales enablement materials.
• Strong visual storytelling and presentation development skills to translate product capabilities into executive-ready materials.
• Ability to coordinate cross-functional projects, manage priorities, and use data to improve execution.
• Experience with HubSpot and Asana for marketing programs, workflows, reporting, and cross-functional projects.
• Familiarity with GovTech, public-sector software, GIS, permitting, or partner marketing is preferred.
• Self-motivated, able to manage multiple priorities in a fast-paced remote environment.

Responsibilities

• Develop and manage a rolling product marketing plan aligned with roadmap priorities, campaigns, enablement, and partner needs.
• Lead go-to-market planning for product launches, releases, packaging changes, integrations, and strategic initiatives.
• Coordinate launch audiences, deliverables, owners, readiness, timelines, and risks across teams.

Skills

Product marketing

Go-to-market

Messaging

Cross-functional coordination

AI tooling

HubSpot

Asana

Public-sector experience

Education

Bachelor’s degree in marketing or related field

Tools

HubSpot

Asana

Job description

Avolve is seeking a strategic, hands-on Product Marketing Manager to strengthen and execute the product marketing function under Marketing leadership. This role sits at the intersection of Product, Marketing, Sales, Customer Success, and Partnerships, translating product capabilities into clear positioning and go-to-market execution.

The Product Marketing Manager will guide the narrative for Avolve’s product portfolio across the buyer and customer journey, establishing launch rhythms, enabling