Remote Performance Marketing Pro | Google, Meta & LinkedIn

Pavago; United States; Remote; USD 60,000 - 100,000; Full time

Benefits offered by this job

Fully remote

Job summary

Pavago is seeking a data-driven Performance Marketing Specialist to build, manage, optimize, and scale paid campaigns across Google Ads, Meta, LinkedIn, and other digital channels. You will own campaigns from setup through optimization with a strong focus on lead generation, conversions, CPA, and ROAS.

This remote, full-time role aligns with U.S. business hours and requires hands-on expertise to turn ad spend into measurable results, collaborating with creative and content teams to improve

Qualifications

• Requires 3+ years of hands-on performance marketing or paid media experience.
• Strong experience managing Google Ads and Meta Ads; LinkedIn Ads preferred.
• Proven ability to improve ROAS, CPA, CPL, and conversion rates.
• Hands-on PPC, attribution, audience targeting, conversion tracking.
• Experience with GA4 and GTM for tracking and reporting.

Responsibilities

• Build and manage campaigns across Google Ads, Meta Ads, and LinkedIn Ads.
• Optimize campaigns for lead generation, sales, and CAC/ROAS targets.
• Develop audiences, testing strategies, and creative assets.
• Manage budgets, bidding strategies, and spend allocation.
• Provide data-backed insights and performance reports.

Skills

Performance marketing

Google Ads

Meta Ads

LinkedIn Ads

ROAS optimization

Analytics & reporting

GA4

GTM

English communication

Project management

Tools

Google Analytics GA4

Google Tag Manager

Job description

Pavago is seeking a data-driven Performance Marketing Specialist to build, manage, optimize, and scale paid campaigns across Google Ads, Meta, LinkedIn, and other digital channels. You will own campaigns from setup through optimization with a strong focus on lead generation, conversions, CPA, and ROAS.

This remote, full-time role aligns with U.S. business hours and requires hands-on expertise to turn ad spend into measurable results, collaborating with creative and content teams to improve