Remote Performance Marketing Manager — Growth Focus

Pavago; United States; Remote; USD 90,000 - 130,000; Full time

Job summary

Pavago is hiring a Performance Marketing Manager to own paid media strategy, campaign execution, and optimization across multiple digital channels. This remote role requires a hands-on, data-driven approach to lead generation, funnel optimization, and revenue growth.

You will manage budgets, craft high-converting ad copy, and collaborate with Marketing, Sales, and Creative teams to drive measurable results in a remote, US-time-zone aligned environment.

Qualifications

• 3+ years in Performance Marketing or Paid Media.
• Experience managing Google Ads, Meta Ads, LinkedIn Ads.
• Strong experience driving B2B lead generation and pipeline growth.
• Advanced experience with GA4, GTM, and conversion tracking.

Responsibilities

• Develop paid media strategy and manage campaigns across Google, Meta, LinkedIn, TikTok, Reddit, and X.
• Own audience targeting, budget allocation, and conversion tracking.
• Write and test high-converting ad copy and messaging.
• Align paid campaigns with landing pages and funnels.
• Monitor performance daily and optimize campaigns.
• Build and present performance reports with insights and revenue impact.

Skills

Paid media

Google Ads

Meta Ads

LinkedIn Ads

PPC strategy

Audience targeting

Retargeting

Funnel optimization

Attribution models

GA4

Google Tag Manager

Ad copywriting

Lead generation

Tools

GA4

Google Tag Manager

HubSpot

Salesforce

Marketo

Job description

Pavago is hiring a Performance Marketing Manager to own paid media strategy, campaign execution, and optimization across multiple digital channels. This remote role requires a hands-on, data-driven approach to lead generation, funnel optimization, and revenue growth.

You will manage budgets, craft high-converting ad copy, and collaborate with Marketing, Sales, and Creative teams to drive measurable results in a remote, US-time-zone aligned environment.