Remote Paid Media and Communications Manager

Cox Automotive; Oakbrook Terrace (IL); Remote; USD 92,000 - 154,000; Full time

Benefits offered by this job

Competitive compensation

Excellent work-life balance

Comprehensive healthcare

401(k) with company match

Professional development opportunities

Parental leave

Job summary

Cox Automotive is seeking a Digital Marketing / Communications Manager to own paid media across endemic trade publications and programmatic platforms. This role plans, negotiates, executes, and optimizes publisher placements - display, newsletter, native, custom content, event and print - and manages a secondary book of programmatic and paid social buying.

Remote/work-from-home is allowed within the Eastern or Central Time zones, with hybrid options if you are near an office location; candidate

Qualifications

• Bachelor's degree in related discipline
• 6 years' experience in a related field
• Experience buying media directly from publishers, including rate and contract negotiation, insertion order management, and post-buy reconciliation
• Hands-on experience managing programmatic and paid social campaigns across DSPs and self-serve buying platforms
• Analytical thinking with the ability to interpret performance data and make data-based recommendations
• Proficiency with DV360, Microsoft Monetize, Meta, LinkedIn, YouTube, Google Ads or Search Ads 360
• Experience with ad servers and viewability/brand safety vendors
• Fluency in media math and planning concepts (CPM, CPC, CPA, ROAS, etc.)
• Familiarity with audience activation from a CDP (e.g., Salesforce Data Cloud)

Responsibilities

• Owns paid media buying across endemic trade publications, industry sponsorships, and programmatic platforms.
• Plan, negotiate, execute, and optimize publisher-direct placements and a secondary programmatic/paid social book.
• Develop scalable buying processes and governance for insertion orders, trafficking, and reconciliation.
• Coordinate with Product, Brand Marketing, Analytics, MarTech, Finance, and Supply Chain on objectives and spend.
• Report on performance by publisher/placement and provide optimization recommendations.

Job description

Cox Automotive is seeking a Digital Marketing / Communications Manager to own paid media across endemic trade publications and programmatic platforms. This role plans, negotiates, executes, and optimizes publisher placements - display, newsletter, native, custom content, event and print - and manages a secondary book of programmatic and paid social buying.

Remote/work-from-home is allowed within the Eastern or Central Time zones, with hybrid options if you are near an office location; candidate