Remote Lifecycle & CRM Campaign QA Specialist

Dave; United States; Remote; USD 110,000 - 150,000; Full time

Benefits offered by this job

Flexible hours and virtual-first work

Home office stipend

401(k) matching

Premium Medical, Dental, Vision

Generous parental leave

Job summary

Dave is seeking a Lifecycle & CRM Operations Specialist to own Braze canvases and QA for campaigns reaching over 14 million members. You will ensure branching logic, timing, personalization, and data integrity are correct before any member receives communications.

You will partner with Lifecycle Strategy, creative, and martech teams, perform end-to-end QA, and help maintain auditable processes as volume grows. This is a remote US role with strong impact.

Qualifications

• 3+ years of hands-on Braze experience, building and QAing complex canvases.
• Experience with complex canvas or journey logic – branching, trigger-based sends, liquid personalization, multi-step audience entry
• Experience with HTML and demonstrated ability to build, understand, and triage HTML for email rendering issues
• A track record of catching errors before launch, from segmentation mismatches to broken triggers to bad personalization tokens
• Comfortable using AI, SQL, or other tools to verify segment, audience, or cohort logic across canvases and campaigns.
• Strong documentation instincts, and experience working directly with Legal or Compliance teams on review and sign-off
• Experience in a regulated industry such as fintech, healthcare, or insurance is a plus

Responsibilities

• Build and QA Braze canvases end-to-end, including branching logic, audience entry, personalization, and trigger journeys.
• Perform end-to-end QA for CRM campaigns across email, sms, push, and in-app channels.
• Partner with Lifecycle Strategy, creative, and martech teams to ensure campaign requirements are implemented correctly.
• Investigate live campaign issues using Braze logs and performance data, coordinating with Data and Engineering to fix them.
• Collaborate with Data Analytics and martech to ensure lifecycle experiments and metrics are accurate and defined.
• Validate the data behind the send: attributes, event schema, catalogs or feeds to avoid stale source data.
• Develop QA checklists and documentation to keep campaigns auditable as volume grows; handle live issues and root-cause.
• Route copy, disclosures, and campaign changes through Legal and Compliance review and maintain records of approvals.

Skills

Attention to detail

Documentation

Cross-functional collaboration

Communication

Problem-solving

Tools

Braze

HTML for email rendering

SQL

Job description

Dave is seeking a Lifecycle & CRM Operations Specialist to own Braze canvases and QA for campaigns reaching over 14 million members. You will ensure branching logic, timing, personalization, and data integrity are correct before any member receives communications.

You will partner with Lifecycle Strategy, creative, and martech teams, perform end-to-end QA, and help maintain auditable processes as volume grows. This is a remote US role with strong impact.