Remote Head of DTC Growth & Marketing

NWA Daily LLC; Bentonville (AR); Hybrid; USD 70,000 - 90,000; Full time

Benefits offered by this job

Health, vision, and dental insurance

Unlimited vacation policy

Flexible work location and schedule

Gym and fitness membership reimbursement

Paid parental leave

Job summary

An outdoor apparel company is seeking a Head of Marketing & DTC Growth to drive online sales strategies and enhance customer engagement. This role demands expertise in digital performance marketing, e-commerce, and effective communication skills. The ideal candidate will work remotely or from the Bentonville headquarters, ensuring brand values resonate throughout the customer experience. The position offers a salary range of $70,000 to $90,000 per year, alongside a comprehensive benefits package.

Qualifications

• 3+ years in e-commerce management, email marketing, and digital performance marketing is required.
• Proficiency in graphic design, brand management, and copywriting.
• Ability to resolve issues quickly and effectively, often under pressure.

Responsibilities

• Drive DTC growth strategy and execution.
• Optimize website performance and conversion.
• Execute email and SMS lifecycle marketing.

Skills

Excellent verbal and written communication skills

Expertise in META and Google Ad platforms

Ability to resolve issues quickly and effectively

Empathy and a positive, service-oriented attitude

Proficiency in graphic design and brand management

Education

3+ years in e-commerce management

Tools

Klaviyo

Shopify

Triplewhale

Job description

An outdoor apparel company is seeking a Head of Marketing & DTC Growth to drive online sales strategies and enhance customer engagement. This role demands expertise in digital performance marketing, e-commerce, and effective communication skills. The ideal candidate will work remotely or from the Bentonville headquarters, ensuring brand values resonate throughout the customer experience. The position offers a salary range of $70,000 to $90,000 per year, alongside a comprehensive benefits package.