Remote Global Campaigns Leader — ABM & Growth

EPAM Systems; Chicago (IL); Remote; USD 150,000 - 190,000; Full time

Benefits offered by this job

Medical Insurance

HSA

401(k) Match

Paid time off

Job summary

EPAM Systems in Chicago seeks a Director, Marketing, Global Head of Integrated Campaigns to lead the full campaign ecosystem across horizontal solution and industry verticals, owning pipeline and revenue results worldwide.

In a player-coach role, you will lead the team while planning and launching flagship campaigns each year, partnering with Demand Gen, Sales, Field Marketing, Product Marketing, and leadership to optimize ABM and multi-channel strategies.

Qualifications

• 12+ years of B2B campaign marketing experience
• Leadership experience in high-performance teams
• Proven track record in multi-channel global campaigns linked to pipeline and revenue
• Expertise in ABM, demand generation and complex buyer journeys
• Strong proficiency with marketing tech and analytics platforms

Responsibilities

• Own the global campaign strategy and full-funnel pipeline targets across horizontal and vertical campaigns
• Act as a player-coach by planning and launching flagship campaigns annually while mentoring a team
• Define the global campaign architecture aligning horizontal and vertical campaigns to business priorities
• Build campaigns for the full buying committee across touchpoints with consistent messaging
• Utilize data signals to build targeted ABM and multi-channel strategies
• Establish a unified measurement framework to track ROI and pipeline contribution
• Partner with Sales and field teams to provide campaign toolkits and intelligence
• Manage the global campaign budget to maximize ROI and promote testing
• Hands-on with marketing tech tools to monitor programs and adjust tactics

Skills

ABM strategy

Campaign leadership

Multi-channel marketing

B2B marketing

Executive stakeholder management

Tools

Marketo

Demandbase

MS Dynamics

Job description

EPAM Systems in Chicago seeks a Director, Marketing, Global Head of Integrated Campaigns to lead the full campaign ecosystem across horizontal solution and industry verticals, owning pipeline and revenue results worldwide.

In a player-coach role, you will lead the team while planning and launching flagship campaigns each year, partnering with Demand Gen, Sales, Field Marketing, Product Marketing, and leadership to optimize ABM and multi-channel strategies.