Remote Gaming Growth Lead - Paid Acquisition & Lifecycle

Immutable; United States; Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

WFH allowance ($500)

Internet allowance ($600/yr)

Remote team events stipend ($75/qt)

Medical & 401K for US employees

Job summary

Immutable is seeking a Customer Growth Lead to partner with game studios, guiding each from reveal through launch and beyond. You will bring hands-on performance marketing expertise, optimize paid campaigns, and craft lifecycle journeys that convert wishlists into players.

You’ll help shape Immutable Audience and work with a product team to deliver measurable growth across a growing portfolio of titles. If you love games and growth, this role offers the chance to impact multiple launches,

Qualifications

• Hands-on experience running and optimizing paid campaigns.
• Depth in at least one major paid channel and working knowledge of others.
• Experience building email, CRM or lifecycle programs that keep users engaged.
• Confidence making thoughtful budget decisions guided by data.
• Talent for building trust with founders and turning insights into clear, practical advice.

Responsibilities

• Partner with a portfolio of game studios as their go-to growth advisor, from reveal to launch day and beyond.
• Plan, run and optimize paid acquisition campaigns across key channels for each game.
• Build launch plans that integrate paid, creators, organic and lifecycle strategies.
• Design email and lifecycle journeys that convert wishlists into players and players into fans.
• Onboard studios to Immutable Audience and demonstrate value from day one.
• Share learnings with the product team to shape the platform's development.
• Leverage AI and automation to maximize team efficiency and insights.

Skills

Paid campaigns

Campaign optimization

CRM email

Budgeting

Growth mindset

Gaming passion

Tools

Facebook Ads

Google Ads

TikTok Ads

Job description

Immutable is seeking a Customer Growth Lead to partner with game studios, guiding each from reveal through launch and beyond. You will bring hands-on performance marketing expertise, optimize paid campaigns, and craft lifecycle journeys that convert wishlists into players.

You’ll help shape Immutable Audience and work with a product team to deliver measurable growth across a growing portfolio of titles. If you love games and growth, this role offers the chance to impact multiple launches,