Remote Demand Gen Lead — Growth Marketing for B2B SaaS

Canals; Denver (CO); Remote; USD 80,000 - 120,000; Full time

Benefits offered by this job

Flexible work environment

Strong engineering culture

Impactful work in global supply chains

Job summary

Canals is seeking a Demand Generation Marketer to lead multi-channel campaigns, enhancing lead generation and customer engagement. This role requires over 4 years of experience in B2B SaaS, focusing on creative and data-driven marketing strategies. Join a remote-first team that values quality and documentation, aiming to transform the supply chain industry with innovative solutions. Enjoy a work environment across North and South America, contributing to impactful global supply chains.

Qualifications

• 4+ years of experience in demand generation, growth marketing, or campaign management within B2B SaaS.
• Expertise in multi-channel programs, including email, search, social, display, and retargeting.
• Proven ability to drive lead and pipeline growth through creative, data-driven campaigns.

Responsibilities

• Develop and implement outbound campaigns based on intent signals and lifecycle marketing.
• Plan and launch paid search and social campaigns for measurable growth.
• Manage advertising opportunities with industry associations and publications.

Skills

Demand generation

Growth marketing

Campaign management

Analytical mindset

Writing skills

Collaboration

Creativity

Job description

Canals is seeking a Demand Generation Marketer to lead multi-channel campaigns, enhancing lead generation and customer engagement. This role requires over 4 years of experience in B2B SaaS, focusing on creative and data-driven marketing strategies. Join a remote-first team that values quality and documentation, aiming to transform the supply chain industry with innovative solutions. Enjoy a work environment across North and South America, contributing to impactful global supply chains.