Remote Demand Gen Manager - B2B SaaS Growth

Canals; San Francisco (CA); On-site; USD 80,000 - 110,000; Full time

Benefits offered by this job

Flexible work environment

Strong engineering culture

Real-world impact on global supply chains

Talent dense team

Job summary

Canals is looking for a talented demand generation marketer to lead campaigns that drive customer engagement and growth. This role involves planning and executing various multi-channel marketing campaigns, collaborating with sales teams, and analyzing performance metrics to optimize outcomes. Ideal candidates will have over 4 years of experience in marketing within the B2B SaaS space and possess strong creative and analytical skills. Join our remote-first team to make a real-world impact on global supply chains.

Qualifications

• 4+ years of experience in demand generation or B2B SaaS marketing.
• Expertise in multi-channel programs, including email and social.
• Proven track record of driving lead and pipeline growth.

Responsibilities

• Develop and implement outbound campaigns tied to intent signals.
• Plan, launch, and scale paid search and social campaigns.
• Identify and manage advertising opportunities with industry publications.
• Evaluate and test new platforms and channels.
• Set up nurture programs across funnel stages.
• Partner with Sales for seamless lead handoff.
• Create tailored copy and creatives for campaigns.
• Build and maintain landing pages.
• Measure campaign performance and iterate for improvement.
• Manage operations of campaigns from start to finish.

Skills

Demand generation

Growth marketing

Campaign management

Analytical skills

Writing and communication

Collaboration

Job description

Canals is looking for a talented demand generation marketer to lead campaigns that drive customer engagement and growth. This role involves planning and executing various multi-channel marketing campaigns, collaborating with sales teams, and analyzing performance metrics to optimize outcomes. Ideal candidates will have over 4 years of experience in marketing within the B2B SaaS space and possess strong creative and analytical skills. Join our remote-first team to make a real-world impact on global supply chains.