Remote Demand Gen Lead for B2B SaaS Growth

Socket.dev

United States

Remote

USD 102,000 - 138,000

Full time

14 days+

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Benefits offered by this job

100% remote

Paid parental leave

Premium health coverage

401(k)

Unlimited PTO

No Meeting Fridays

Team trips & activities

Mental health days

Job summary

Refine Labs is seeking a Demand Generation Manager to lead media strategies for 4-5 client accounts, driving revenue through strategic campaign design and optimization. You will collaborate with a Director of Demand Generation and cross-functional teams to shape demand programs from inception to results.

The role emphasizes hands-on execution, analytics, and AI-enabled workflows, with remote work and priority for candidates in select US states. Salary is $120,000.

Qualifications

Experience building and optimizing paid media campaigns for B2B SaaS/tech.
Proficient in Google/LinkedIn/Meta ads and analytics platforms.
Strong data-driven decision making and campaign optimization.

Responsibilities

Directly interface with clients, attend and lead meetings, and prepare reports.
Conceive and execute comprehensive demand-generation strategies and campaigns.
Monitor performance metrics and optimize across multi-channel programs.
Analyze data from CRM, MAP, ABM tools, and web analytics to drive revenue impact.

Skills

B2B marketing analytics

Paid media optimization

Client management

Leadership & collaboration

AI tooling familiarity

Tools

Google Ads

LinkedIn Ads

Meta Ads

6sense

YouTube

Bing Ads

X (Twitter)

Reddit Ads

Capterra

Job description

The role emphasizes hands-on execution, analytics, and AI-enabled workflows, with remote work and priority for candidates in select US states. Salary is $120,000.

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