Remote CRO Manager: A/B Testing & Optimization

Wpromote; United States; Remote; USD 69,000 - 80,000; Full time

Benefits offered by this job

Remote-first culture

Unlimited PTO

Extended Holiday break (Winter)

Flexible schedules

100% paid parental leave

401(k) matching

Medical, Dental, Vision, Life, Pet 보험

Job summary

Wpromote is seeking a Manager, Conversion Rate Optimization (CRO) to lead experimentation strategy across client websites. The role designs meaningful A/B and multivariate tests, interprets results, and delivers data-backed recommendations to inform Experience Design and DX initiatives.

Reporting to the Director of Digital Experience, you will own CRO roadmaps, post-test rollout requirements, and ongoing reporting.

Qualifications

• 3-4+ years of CRO, experimentation, or data-driven digital optimization experience.
• Experience designing tests for eCommerce or CMS platforms.
• Hands-on with at least one major A/B testing platform (VWO, Convert.com, AB Tasty, Optimizely, Omniconvert).
• Strong proficiency with GA4 and Hotjar; ability to write detailed testing requirements.

Responsibilities

• Lead hypothesis development and design test strategies for multiple clients.
• Create structured CRO test plans with objectives, KPIs, and success criteria.
• Manage client expectations and clearly communicate results and learnings.
• Collaborate with Experience Design to shape UX/UI test variations.
• Write clear test requirements for developers to implement.
• Use GA4, Hotjar, and experiment data to uncover friction points.
• Set up and monitor A/B and multivariate tests across platforms.
• QA experiment setups, tracking, and segmentation; ensure statistical validity.

Skills

CRO Experience

Experimentation

Data-driven optimization

Client-facing

UX/UI understanding

Analytics

Test plan writing

Tools

GA4

Hotjar

VWO

Convert.com

AB Tasty

Optimizely

Omniconvert

Job description

Wpromote is seeking a Manager, Conversion Rate Optimization (CRO) to lead experimentation strategy across client websites. The role designs meaningful A/B and multivariate tests, interprets results, and delivers data-backed recommendations to inform Experience Design and DX initiatives.

Reporting to the Director of Digital Experience, you will own CRO roadmaps, post-test rollout requirements, and ongoing reporting.