CRO Coordinator - Remote Growth & Experimentation Lead

Hard Rock Digital; Town of Florida (NY); Hybrid; USD 65,000 - 95,000; Full time

Benefits offered by this job

Competitive pay and benefits

Hybrid / remote working environment

Startup culture backed by a global, &t

Startup culture backed by a secure,全球?

Job summary

Hard Rock Digital is seeking a Conversion Rate Optimization (CRO) Coordinator to support digital experience optimization across web and app platforms. You will work with Product, Data, Marketing, Analytics, Engineering, CRM, and Promo teams to identify opportunities that improve customer journeys and drive measurable business impact.

As part of the CRO team, you will coordinate A/B testing, analyze behavior, monitor experiments, and help translate data into actionable insights.

Qualifications

• 1-2 years of experience in analytics, digital marketing analytics, BI, product analytics, CRO, or related field.
• Strong analytical skills with ability to interpret data and derive insights.
• Understanding of customer journeys and user behavior to find friction points and opportunities.
• Familiarity with digital KPIs like conversion rate, funnel performance, CPA, LTV, retention, and engagement.

Responsibilities

• Coordinate A/B testing and experimentation across web and mobile experiences.
• Monitor timelines, QA launches, and provide status updates to stakeholders.
• Analyze customer behavior, funnels, test results, and campaign performance for optimization.
• Build recurring reports and dashboards to monitor test performance and conversion metrics.
• Coordinate ASO activities, app store listings, assets, keywords, and performance reporting.
• Partner with Product, CRM, Engineering, Martech, Analytics to implement optimization initiatives.
• Validate tracking, tagging, and experiment setup for accurate measurement.
• Document hypotheses, learnings, and best practices to grow organizational knowledge.
• Support prioritization of CRO testing roadmap based on insights and goals.
• Identify friction points in the customer journey and suggest improvements.
• Stay current on CRO methodologies, tooling, and industry trends.
• Coordinate with Marketing, CRM, and Product to align pages with campaigns.

Skills

Analytical mindset

SQL basics

Analytics tools

A/B testing

Data visualization

Cross-functional collaboration

Attention to detail

Job description

Hard Rock Digital is seeking a Conversion Rate Optimization (CRO) Coordinator to support digital experience optimization across web and app platforms. You will work with Product, Data, Marketing, Analytics, Engineering, CRM, and Promo teams to identify opportunities that improve customer journeys and drive measurable business impact.

As part of the CRO team, you will coordinate A/B testing, analyze behavior, monitor experiments, and help translate data into actionable insights.